From: XXXX Sent: December-05-13 3:07 AM To: Consumer Code / Code consommateur Subject: Pay-on-use gift cards Hello, I wanted to give some feedback about about the removal of expiry dates on prepaid cards. I am the CEO of XXXX. This reduces significantly the breakage and loss associated with pre-paid gift cards, serving both consumers and retailers, especially in light of the new legislation. XXXX works with Apple, Amazon, Nike, and GAP. We are a Canadian company and now rolling out across Canada. Retailers may be nervous about the new financial complexities introduced by the new legislation. I wanted to make note that new technology innovations are already in place to help them reduce the amount of breakage they have to manage and account for. Best, XXXX