2018 Creative Industries Trade Mission to China
From April 9 to 13, 2018, the Honourable Mélanie Joly, Minister of Canadian Heritage, traveled to China, accompanied by a Canadian delegation representing 56 companies in a range of creative industry sectors, including film, television, performing arts, gaming, museums, publishing and music, on the very first Canadian creative industries trade mission to China.
The purpose of the mission, which took place during the Canada–China Year of Tourism, was to explore new business opportunities and strengthen Canada’s commercial, cultural and diplomatic relations with China. It provided participants with the tools they needed to understand the intricacies of the Chinese business world and its opportunities and challenges. The mission included, among other activities, a business matching program, information sessions and networking events.
- Facilitate entry to the Chinese market for export-ready small and medium-sized enterprises (SMEs)
- Establish new partnerships between Canadian and Chinese creators and creative industries
- Increase the visibility of Canadian companies that have achieved success in the Chinese market and leverage their networks
- Close to 300 meetings—arranged for 27 of the participating companies—were organized between Canadian delegates and selected Chinese business partners, allowing them to gain a competitive edge by exploring new opportunities to grow their market.
- This trade mission resulted in the signature of commercial agreements worth nearly $125 million.
- In total, 23 collaboration agreements were signed between Canadian and Chinese companies, which will result in additional investments and jobs for Canadians.
- The mission also served as a platform for participating organizations to advance ongoing projects, confirm collaboration between cultural institutions and promote Canadian creative industries.
Postcards from China
Read the Minister’s postcards illustrating the delegation’s efforts. For more photos, check out ourTwitter feed by searching for the hashtag #ChinaTradeMission.
April 8: Preparing for a busy week
April 9: Learning from others’ experiences
April 10: The art of networking
April 11: Second stop: Beijing
April 12: Promoting and protecting cultural heritage
April 13: Looking to the future
For more information:
- Backgrounder – Minister Joly Announces Her Intention to Lead Canada’s First Creative Industries Trade Mission to China in April 2018
- Canada’s First Creative Industry Trade Mission to China Results in the Signing of Deals Worth $125 million
- Canada–China Joint Initiatives and Agreements
- Canada–China Year of Tourism 2018
- Bilateral Relations with China
- News Release: Minister Joly Co-Chairs the First Meeting of the Canada–Chinaa Joint Committee on Culture
- Canada–China Joint Committee on Culture
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