Applicant Guide: Community-based projects (up to $25,000) – New Horizons for Seniors Program
On this page
- Part 1: Organization
- Part 2: Project proposal
- Part 3: Budget
- Part 4: Program specific questions and checklist
- Part 5: Attestation
- Sample letter for supporting organization
Important information to avoid data loss or timeouts:
Gather your supporting documents and information before you begin your application. After 20 minutes of inactivity on a page, the system will notify you with a pop-up window. If you do not press OK within the expected delay time, the page will time-out. Any information entered during that session will be lost.
To avoid potential data loss or timeouts, we recommend reviewing the applicant guide, and then answering all application questions in a Word document. Then copy and paste the information into the application, when ready.
If you need to stop at any point during the online application process, you will have the option to “Save and continue later”. This feature will save all the information entered on the previous pages. You will need to provide an email address and password to retrieve the application. A link to your draft application will be sent to your email.
The draft application will only be available for 48 hours from the time you initiate your application.
Part 1: Organization
Organization identification
Question 1: Legal name
Provide the legal name of your organization. This is usually:
- the name associated with your registration with the Canada Revenue Agency (CRA), or
- the name that would appear on funding cheques
Note: The organization must have an active bank account under its legal name upon submission of its funding application. If approved, the payment will be made in the legal name of your organization.
Question 2: Operating name
Provide the operating, or common, name of your organization if it is different from the legal name.
Question 3: Year established
Indicate the year of establishment for your organization
Question 4: Organization type
Select the most appropriate organization type from the following:
- non-profit organization
- private sector
- public sector
Question 5: Organization category
Select the most appropriate category from the following:
Not-for-profit sector
- Local community, charitable, or voluntary
- Provincial non-governmental organization
- National non-governmental organization
- Not-for-profit band council
- Non-governmental organization (NGO) with a focus on encouraging employment
- Union
- Association of workers or of employers
- Indigenous not-for-profit group
- Sector council
Private sector
- Business, body incorporated or unincorporated
- Banks
- Private university or college
- Indigenous corporation (profit basis)
- Private band councils
Public sector
- Public degree school board/school district
- Municipal public health
- Municipal government and agency
- Provincial government and agency
- Territorial government
- Public community college and vocational school
- Public degree-granting university
- Public degree-granting college
Note
Health and long term care facilities are not eligible to apply for projects that support national priority of Helping Seniors to Age in place.
Question 6: Canada Revenue Agency (CRA) business number
What is your 15-digit CRA business number? For registered charities and not-for-profit organizations, what is your registration number? For example, 123456789 RR 0001.
If you do not have a CRA business number, provide 1 of the following:
- your provincial or territorial corporation number. In other words, the number found on your Letters of Patent
- a document from the Canada Revenue Agency (CRA) dated within the last 2 years (copy must be provided with your application)
- your Registraire des Entreprises du Québec (REQ) number
- your federal corporation number with Industry Canada
- a document confirming the proof of operations for your organization must be submitted with your application, for example:
- governance structure
- articles of incorporation
- list of board of directors
- others
Question 7: Organization primary address
Indicate the primary physical address of your organization. PO Boxes can only be used as a mailing address.
Question 8: Mailing address
Indicate if the mailing address is the same as the primary address. If different, indicate the mailing address of your organization.
Question 9: Organization’s primary activities
Describe your organization’s primary activities and include the following information:
- the main activities of your organization
- mission
- mandate
- objectives
- any specific groups that use the same facility. For example:
- seniors club
- Royal Canadian Legion
- FADOQ Club, etc.
- if your organization is the only one in your community that offers a meeting place or accessible communication technology
Explain how your organization serves seniors (if applicable). Ensure to include, if your organization offers accessible communication/information technology in your community.
If applicable, identify the target group(s) that best aligns with your organization’s mandate or purpose.
If you wish to identify your target group(s) as visible minorities, please specify a group in the space provided (Other (specify)).
A person in a visible minority group is someone (other than an Indigenous person) who is non-white in colour/race, regardless of place of birth. For an exhaustive list of visible minority groups please see the Employment Equity Act.
Please specify in the space provided (Other (specify)), if your organization’s primary activities also target veteran seniors.
Organization contacts
Question 10 to 13: Primary contact information
Complete the questions about the main contact person.
Question 14 to 17: Secondary contact information
Complete the questions about the secondary contact person.
Secondary contact information must be different from the Primary contact person.
Question 18 to 19: Does your organization owe any amounts to the Government of Canada
If ‘Yes’, complete the fields for each amount owing. We will not reject your application for this reason. However, you must provide detail as to the type of debt and the arrangements you have for repayment.
Part 2: Project proposal
Project proposal identification
Question 20: Project title
Give a short title that describes your project. Do not use “New Horizons for Seniors”, or your organization’s name.
Questions 21 and 22: Planned project start and end date
Indicate the planned start and end dates of your project.
Note
We expect to make funding decisions by March 2023.
Projects and program activities can only begin once a funding agreement is signed by your organization and the department.
Once the agreement has been signed, you must complete your project activities within 12 months, but no later than March 31, 2024.
Costs related to any activity conducted prior to the signing of the agreement by the department will not be reimbursed.
Question 23: Amount requested from Employment and Social Development Canada
Indicate the amount you are requesting for your proposed project. It cannot exceed $25,000.
For organizations with offices in multiple locations, each individual location is eligible to apply for funding. However, they must operate independently and have a separate governing structure. Organizations that do not operate independently may only receive a maximum amount of $25,000 for all locations.
Organizations can only submit 1 application per project. Multiple projects may not exceed a total of $25,000 per organization.
Project proposal description
Question 24: Project summary
Provide a brief project summary in 500 words or less, which:
- identifies the need for this project, and demonstrates how your project will address the needs of seniors
- clearly describes how seniors will participate in the project activities
- indicates the expected results of your project. Make sure they are realistic and clearly defined
Project activities must meet at least 1 of the program objectives.
If applicable, describe how your project targets:
- vulnerable seniors’ populations (consult the list is in question 29)
- rural and remote areas
Note
- Projects that target vulnerable seniors’ populations or rural or remote areas will receive extra points in the assessment
- New organizations will receive extra points in the assessment if they have:
- not received funding from NHSP before, or
- if they have not received support in the last 5 years (2017 and 2018)
- You can apply for funding to deliver new programs for seniors or to continue delivering existing programs for seniors
Seniors must be actively involved in the project’s development or implementation in a meaningful way. Be sure to identify the role of seniors. It is not enough that an organization proposes to carry out an activity and then recruits seniors to take part in it. Consulting with seniors to develop a project of benefit to them is also not sufficient.
Project example 1
There is a gap between seniors and youth in your community. You propose a project that focuses on bringing seniors and youth together. Senior volunteers will share their life experiences and knowledge with youths. Youth share their life experiences with seniors. Your project activities include reading, tutoring and crafts. Youth could also be volunteers to help seniors age in place by helping them with shopping and gardening. You request $17,000 for these activities.
Project example 2
Your organization has a broken dishwasher. An inspector said to replace it because it does not meet sanitation standards. Your current programs and activities for seniors are at risk until you install a new dishwasher. A new dishwasher will allow you to continue your social activities for seniors. You request $700 for these activities.
Project example 3
A local seniors group develops a “Time Banking” Program in which seniors volunteer to assist other seniors to stay in their homes longer. For example, a retired senior handyman may agree to do light house repairs, shovel snow or mow the grass for local seniors in need. In return, other seniors in the area may offer to provide a home cooked meal, or assist with paperwork. Ultimately, a “Time Banking” system would support an exchange service where seniors take care of seniors.
Project example 4
Age friendly community initiatives that support the social inclusion of seniors and reduce isolation for example:
- building of social inclusion networks
- helping hands programs
- workshops that teach or share skills
- information that promotes independence
Question 25: Program objectives and priorities
Describe in detail how your project meets:
- at least 1 program objective
- if you seek funding for capital assistance, your project must meet 2 program objectives
Explain how your project supports 1 or more of more of the national priorities. If your project responds to 1 of the national priorities, your application will receive additional points in the assessment.
Question 26: Project activities and timelines
List the activities that will take place. Identify when they will be done. Ensure the timelines and milestones are specific, detailed and realistic.
Note
In question 30 of this application, you will have to identify the cost associated with each of the activities you identify.
Examples of eligible activities:
- organize weekly online sessions for seniors to provide them with support or training and the opportunity to socialize
- organize financial literacy seminars to local seniors inviting financial experts to give tips on how to manage finances
- provide sessions on how to manage online banking and on avoiding financial scams
- capital assistance for age-friendly exercise equipment that would make it easier for seniors to remain actively engaged
- teach seniors the tools they need to connect with others online
- set up seniors led meetings with other seniors, creating an online support network of seniors
- transportation to provide a personal service to seniors:
- transportation services for appointments
- home visit
- service call
- meal delivery service
- renovations and repairs to facilities owned by the organization that specifically run programs and activities for seniors
Ineligible activities include, but are not limited to:
- activities where the role of seniors is minimal or not clearly described
- core operational activities (activities regularly or normally carried out by your organization)
- projects seeking funding to renovate or maintain an establishment that is:
- not owned by the applicant, and
- does not provide direct seniors’ programming (for example theatres, healthcare establishments such as health and foot clinics)
- items of a personal or medical nature such as:
- wheelchairs
- scooters
- cardiopulmonary resuscitation (CPR)
- first aid equipment
- automated blood pressure monitor
- defibrillators
- hearing aids
- medical or therapeutic treatments
- purchase of gift card
- purchase of vehicle
- purchase of land or buildings, including new construction
- renovations or maintenance to a building not owned by the organization and that does not provide direct programming to seniors
- the purchase of equipment for a new building that your organization does not yet occupy
- programs or services that fall within the responsibility of other levels of government
Question 27: Project location
Indicate if project activities take place at the organization’s primary address. If at a different location, indicate the address for the other locations. Please note that physical location must be provided for this question and not a PO Box.
If your project takes place in a rural and remote area, your application will receive extra points in the assessment.
Question 28: English or French linguistic minority communities
Indicate if the project will particularly involve or benefit people in English or French linguistic minority communities. If so, how it will do this. The definition of “particularly” for this question only applies to official language minority communities and not other minority groups.
If your project supports members of official language minority communities your application will receive extra points in the assessment.
Question 29: Project target population
Indicate if your project targets vulnerable seniors’ populations. If so, indicate the target group(s). You can select more than 1.
For example:
- Indigenous Peoples
- persons with disabilities
- members of racialized and newcomer groups
- members of 2SLGBTQI+ communities
- low-income seniors
- veterans
- members of official language minority communities
For the visible minorities selection, please specify a group in the space provided (Other (specify)).
In addition, if your organization’s primary activities target veteran seniors, please specify in the space provided (Other (specify)).
If your project targets vulnerable seniors’ populations, your application will receive extra points in the assessment.
Part 3: Budget
Applicants must provide an estimate of the project’s costs. We use the information provided in this section to assess the overall cost of the proposed project. We are looking to understand the general nature of the expenditures to be covered by all anticipated sources of funding.
For the applications submitted through the online application or through Grants and Contribution Online Services (GCOS), and if you are applying for funds for a capital asset or renovation(s):
- ensure to provide those costs associated with your project in the ‘capital assets’ field and indicate ‘$0’ in the ‘facilities’ field
- you will be required to upload your quote(s) within the application
- ensure to use the budget detail template (EMP5573). It must be sent as part of the application
Question 30: Project costs
List each activity that you described in question 26. Then, indicate the associated cost with each of those activities.
For online applications, please allocate the costs of your project for each of the cost categories taking into account the activities described in question 26.
In addition, in the budget detail template (EMP5573) form, you must list each activity described in question 26 and its associated costs. Make sure that the total corresponds to your costs included in the online application form. Further details on your budget must be provided in the budget detail template (EMP5573). Costs must be reasonable and support project activities. The total in this question may be higher than the amount listed in question 23.
Further budget details should be provided in the budget detail templates as outlined above.
Quote
Should your project require renovations and/or repairs, a minimum of 1 quote will requested.
Note:
Salaries, wages and mandatory employment-related costs (MERCs) must not be more than 25% of the funding request from the program. If the amount you request exceeds this threshold, we will adjust the amount requested so it meets the 25% maximum.
You can use the following calculation:
- requested funding ($) x 25% (0.25) = maximum amount for staff wages
For example: You request $25,000 from us. $25,000 x 0.25 = $6,250 is the maximum amount you can request from us for staff wages. This salary maximum allows for more funding to be directed towards project activities.
Ineligible costs include, but are not limited to:
- core operational expenses of an organization, such as:
- salary dollars unrelated to project activities
- utilities
- day-to-day maintenance of facilities including general operating costs of your organization that are not related to this project
- activities where the role of seniors is minimal or not clearly described
- salaries for elderly caregiving services
- purchase of gift card
- purchase of vehicle
- purchase of land or buildings, including new construction
- repairs or renovations to a building or the purchase of equipment for the new building that your organization does not yet occupy
- decorating and beautification costs, such as:
- painting
- landscaping for aesthetics purposes
- unexpected costs, planned contingency costs, or costs for potential price increases
Example 1 of how to fill out the budget section at question 30:
ABC Senior’s Club is submitting an application for a project to improve the social participation of immigrant seniors in Toronto. As part of the project, seniors involved with the organization will conduct:
- run English Cafes where immigrant seniors can practice their English conversation skills:
- snacks (cost: $1,000)
- rental space for English cafes (cost: $2,000)
In addition, the club will:
- provide transportation to various social outings (cost: $3,000)
- organize and implement fraud and elder abuse workshops:
- workshop facilitators fees (cost: $ 5,000)
- rental space for workshops (cost: $5,750)
- advertise (cost: $2,000)
- hire a part-time program assistant to help administer the project (cost: $6,250)

Image 1: Text version
This table is an example of a completed budget section for question 30 of the application form. It consists of a list of activities or services on the y axis. It indicates cash and donation (in-kind) and the value of each on the x axis.
The first column lists examples of eligible activities. This list includes:
- part-time program assistant
- promotion and advertising
- van rental for social outings
- workshop facilitators
- rental space for workshops
- rental space for English cafes
- snacks for English cafes
The second column is a set of check boxes to indicate activities funded with cash.
The third column is a set of check boxes to indicate activities funded with a donation (in-kind).
The fourth and last column is a value associated with each activity.
The bottom row is the total cost of eligible activities or services.
Question 31: Funding sources
List the name for each organization providing funding. Indicate the type of funding and value associated with it.
Note:
The amount requested here must match the amount in question 23 and the amount requested from the department in question 30.
The total funding for eligible activities or services in this section must correspond to the total cost of the activities and/or services eligible under question 30. It may be higher than the amount listed in question 23. It included all the sources of funding confirmed and not confirmed to realize the project.
Example 2 of how to fill out the budget section in question 31:
ABC Senior’s Club will also work with XYZ Seniors Community who will provide:
- access to their fitness facilities of $8,000
- additional cash funding of $4,000
ABC Senior’s Club (Self-funded) provide a contribution in cash of $2,000.

Image 2: Text version
This table is an example of a completed funding section for question 31 of the application form. It consists of a list of organizations that are providing funding to your project on the y axis. It indicates cash and donation (in-kind), amount confirmed, and the funding amount on the x axis.
The first column lists examples of organizations that will provide funding towards the project. This list includes:
- Employment and Social Development Canada
- XYZ Fitness - fitness facilities
- XYZ Fitness - cash funding
- ABC Senior’s Club - self-funded
The second column is a set of check boxes to indicate if the funding will be provided with cash or donation (in-kind). There is also a check box to indicate if the source of funding is confirmed.
The fourth and last column is a value associated with each funding source.
The bottom row is the total funding for eligible activities or services.
Question 32: Budget details
Please note: The budget detail template (BDT) must be included as part of the application (Consult BDT links above question 30).
While the budget detail template is mandatory, responding to this question is optional. Note that if you provide additional information here, it will help support the assessment of your project:
- provide a brief and clear justification of how you intend to use the money, and
- demonstrate that the costs are reasonable and support the project activities
Part 4: Program specific questions and checklist
Question 33: Program objectives
Choose at least 1 program objective that your proposed project supports. If your proposed project is requesting capital assistance, you must choose at least two program objectives.
Examples of activities relating to:
- Promoting volunteerism among seniors and other generations
For example, seniors volunteering in a community kitchen - Engaging seniors in the community through the mentoring of others
For example, seniors tutoring students - Expanding awareness of elder abuse, including financial abuse
For example, seniors leading a support group to help seniors recognize types of elder abuse and/or provide information on available supports - Supporting the social participation and inclusion of seniors
For example, seniors lawn bowling tournament - Providing capital assistance for new and existing community projects and programs for seniors
For example, seniors club needing to renovate their roof in order to continue delivering activities
Question 34: National priorities
If applicable, choose a national priority that your proposed project will support.
Projects that meet at least 1 of the national priorities, will receive extra points in the assessment.
Examples of project relating to:
- Supporting healthy aging
For example, seniors group is planning a senior led yoga in the park series. - Preventing seniors abuse
For example, seniors-led fraud prevention seminars that teach other seniors how to detect a fraudulent call and avoid getting scammed. - Celebrating diversity and promoting inclusion
For example, diverse seniors leading story time with kids either virtually or in person, encouraging intergenerational and cross-cultural mentoring and engagement. - Helping seniors to age in place
For example, seniors-led tax clinics that assist other seniors in getting their taxes filed or helping them to apply for government benefits, such Guaranteed Income Supplement (GIS), Old Age Security (OAS) benefits, etc.
Another example, a volunteer program that focuses on providing practical supports to seniors in their homes such as friendly visiting, help with yard work, light housekeeping and meal preparation.
Question 35: Community support
Describe how your community supports this project. Include the following in your response:
- the need for the proposed project in your community
- how your project will likely benefit the community
- the types of people or organizations that will benefit for your project activities
In addition, provide a letter or document that shows community support for your project.
Letter of support of the proposed project
Provide 1 letter or document from another organization or group showing community support for your project. A sample letter may be shared with the supporting organization.
Find a sample letter for supporting organization
Letters of support must come from other groups or organizations, such as:
- a local golden-age club
- your Member of Parliament (MP)
- other community leader or organization
- faith-based institutions
- your financial institution
Letters from project partners or members of your group or organization are not valid.
Letter of support must be recent and dated no earlier than July 1, 2022. The letter must also clearly indicate support for the proposed project. The proposed project must be for the current year and the letter must include:
- the name and description of the organization offering support
- address and phone number of the organization offering support
- the name, position title, signature of the author, and the date
- where possible:
- be written on the author organization’s letterhead
- include the website address and email address
Note:
The organization supporting your proposed project can reference a previous activity that your organization undertook that was a success. Remind them to include it in the letter. This will demonstrate their view of your organization’s value to seniors.
Question 36: Indicate the number of seniors and non-seniors who will take part in the planning and design of the proposed project activities
Indicate the number of seniors and non-seniors who will take part in the planning and design of the proposed project.
Provide the following information:
- demonstrate how seniors will be actively involved in the planning, development or implementation of your proposed project
- outline the participation of seniors in the project activities
Note
Seniors must be actively involved in the project’s development or implementation in a meaningful way. Be sure to identify the role of seniors. It is not enough that an organization proposes to carry out an activity and then recruits seniors to take part in it. Consulting with seniors to develop a project of benefit to them is also not sufficient.
Question 37: How many individuals will benefit from the proposed project activities once the project is complete?
Specify the number of seniors and non-seniors that will benefit from the project.
Provide the following information:
- demonstrate how your project will contribute to improving the social inclusion of seniors
- demonstrate how seniors will benefit from the project
- demonstrate what needs your project will address
- describe how it will benefit the community
Your community or other communities in the area should benefit from your project. For example, seniors can gather community members to clean up a local park and arrange community activities. This will result in a more inviting park for social gatherings, and lead to increased cooperation. This then further improves the community through the partnerships that are developed.
If a specific group will benefit from this funding apart from seniors, please include this information. The NHSP program focuses on seniors helping their communities. However, your project ca also include people who are not seniors.
Program checklist
Review the checklist carefully. Make sure you have all the documents you need before you apply. If your application is incomplete, we will reject it.
For the applications submitted through the online application only, include the following information when submitting any supporting documentation to us:
- the name of your organization
- the title of your proposed project
- the confirmation number provided on the confirmation page
Part 5: Attestation
For your application to be eligible, an official representative must attest, or confirm, that they have:
- the authority to submit the proposal
- provided accurate information
- read and understood the program’s requirements
In order to do this, the official representative must:
- read the 3 statements
- provide their name, title and the date
As this is an attestation, no signature is required.
Note
If you require accessibility related accommodation, contact your nearest New Horizons for Seniors Program office with the details. We strive to accommodate your needs. We will accept accessibility request until the call for proposals closes on November 1, 2022 at 3pm Eastern Time.
Sample letter for supporting organization
Letter of support template
Community support is an important element of a New Horizons for Seniors Program (NHSP) funding application for the $25,000 grant process. When organizations apply for funding, they are required to provide at least 1 letter or document from another organization or group showing community support for their project. A compelling letter of community support from a respected organization or community leader can make the difference in an application’s funding recommendation.
Because of the importance of a letter of support, a letter is required for all $25,000 grant applications. Applications missing a support letter are considered incomplete and screened out as ineligible.
Organizations will thus seek a Letter of Community Support in support of their project. The guidelines and template below may help with this activity.
Letters of Community Support must be recent and clearly dated (no earlier than July 1, 2022) and must include:
- the name and a description of the organization offering the support
- your name, position title, and signature, as well as the date
- where possible:
- be written on the author’s organization letterhead
- include the website address and email address
Letters must clearly endorse the project and clearly demonstrate the following:
- your knowledge and support of the organization
- your knowledge and support of the proposed project
- the need that will be addressed by the proposed project in your community
- the project’s likely benefits to the community
The project endorsement within a letter of support will be assessed by the Department. The letter will be evaluated against the NHSP program objectives and the National Priorities of the Call for Proposals (CFP).
In addition:
- If you are aware of a previous activity the organization undertook that was a success, you may wish to reference this in the letter to demonstrate your view of the organization’s value to seniors
- Once completed, the support letter needs to be sent to the organization/applicant for them to submit with their application package
Letter template
[Date] (no earlier than July 1, 2022)
Employment and Social Development Canada (ESDC)
New Horizons for Seniors Program (NHSP)
Regional office address
[City, Province Postal Code]
Subject: Support Letter “ [Project Title] ”
Madam, Sir
I am writing to you in support of an application submitted by organization [organization name] in [insert location], for funding through Community-based stream of the New Horizons for Seniors Program (NHSP)
[Provide a brief description of the organization, the impact it has on seniors in your community, and why you support it.]
The outlined project will [Provide a brief description of the project and the impacts it has on seniors in your community].
[Provide a brief description on how the project will advance the established National Priorities (supporting healthy ageing, preventing senior abuse, celebrating diversity and promoting inclusion, helping seniors to age in place).]
I support this project as it will support local and community needs such as [provide at least 1 example]. Overall the project will benefit our community by [provide a short sentence or 2]
For the reasons noted above, I am excited to support your funding request.
Yours sincerely,
[Name]
[Title]
[Name of Organization]
[Address]
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