CCO Learning Days 2023: Agenda

To find out more about our speakers and presenters, please consult their biographies.

• 9:00 to 10:00 am
  Registration & networking
• 10:00 to 10:45 am (Ballroom)
  Welcome from your MCs
  • Elisha Barry, Senior Communications Advisor, Corporate Communications and Marketing, Communications and Public Affairs Sector, Indigenous Services Canada
  • Élodie Roy, Communication advisor, Media Relations, Policy and Communications Sector, Public Service Commission of Canada
• Land welcome
  • Monique Manatch, Algonquin Knowledge Keeper, Member of the Algonquins of Barriere Lake
• Opening remarks
  • Laurie-Anne Kempton, Assistant Secretary to the Cabinet, Communications and Consultations, Privy Council Office
  • John F.G. Hannaford, Clerk of the Privy Council and Secretary to the Cabinet
• 10:45 to 11:00 am
  Networking and health break
• 11:00 to 12:00 pm (Ballroom)
  Breaking down biases – Communicating with Indigenous, Black and Racialized (IBR) communities
  Panel discussion with IBR leaders working in GC communications speaking about the development of inclusive and community-informed communications campaigns through direct engagement with the people they serve.
  • Moderator
    • Raynald Leroy, Analyst, Accessibility, Diversity and Inclusion, Canadian Radio-television and Telecommunications Commission
  • Panelists:
    • Katelin Peltier, Director, Regional Communications, Communications and Public Affairs Sector, Indigenous Services Canada
    • Major Felix Odartey-Wellington, Associate Professor of Communication at Cape Breton University and Public Affairs Officer in the Canadian Armed Forces Reserve
    • Winnie Man Yin Pang, Director General, Corporate Communications, Public Education and Digital Communications and Public Affairs, Indigenous Services Canada and Crown-Indigenous Relations and Northern Affairs Canada
• 11:00 to 12:00 pm (Breakout rooms – In person only)
  • Breakout A – English session
    Social media monitoring: Knowing the opportunities—and the limits
    Social media monitoring can be an asset to gain insights into what publics care about and whether your communications are responsive to their information needs. This session focuses on how to effectively and responsibly use social media monitoring to understand the public environment and spot opportunities to communicate in ways that are responsive to audiences’ quickly evolving needs.
    • Moderator:
      • Sherry Aske, Manager, Social Media Communications, Environmental Monitoring Centre, Elections Canada
    • Presenters:
      • Carly Dybka, A/Director, Employee Communications and Digital, Creative and Language Services, Justice Canada
      • Carolane Gratton, Media Relations Officer, Indigenous Services Canada
  • Breakout B – French session
    Developing and designing user-centred, digital communications
    Come learn how Shared Services Canada has transformed the way they communicate with internal and external stakeholders by creating task-based, user-centred, easy to navigate digital content that fosters engagement and puts the user’s needs first.
    • Moderator:
      • Crystal Payette, Communication Officer, Ministerial Announcements and Regional Communications, Canada Economic Development for Quebec Regions
    • Presenters:
      • Fanny Lemieux, Manager Communications, Shared Services Canada
      • Daniel Brousseau, Team Lead, UX and Innovation, Shared Services Canada
• 12:00 to 1:00 pm (Ballroom)
  How to stay relevant and reach the next level in your communications career
  Panel discussion with communicators from various backgrounds that will speak about their career paths and offer practical tips on taking risks and keeping things fresh in your career.
  • Moderator:
    • Samantha Scott, Senior Communications Advisor, Marketing and Partnerships, Canadian Food Inspection Agency
  • Panelists:
    • Rosemary Thompson, Co-Founder, Artful Strategies
    • Elizabeth Gibbons, Professor of Public Relations, Algonquin College
    • Jennifer Pelley, Director of Economic Reconciliation Policy at Natural Resources Canada
• 1:00 to 1:15 pm
  Networking and health break
• 1:15 to 2:15 pm (Ballroom)
  Emerging technologies and their impact on the future of communications
  Panel discussion with experts from academia, the private sector, and applied research about the impact and influence of technological advancements including AI, machine learning, and augmented reality on the field of Communications.
  • Moderator:
    • Brenna Morell, Executive Director, Communications, Office of the Privacy Commissioner of Canada
  • Panelists:
    • Jon Ward, Head, Social Media for Amazon North America
    • Dr. Rocci Luppicini, Director (Arts), Tri-Faculty Graduate Program, Digital Transformation and Innovation, Associate Professor, Department of Communication, University of Ottawa, Founder and Associate Editor / International Journal of Technoethics
    • Daniel Rogers, Deputy National Security and Intelligence Advisor to the Prime Minister and Deputy Secretary to the Cabinet (Emergency Preparedness), Privy Council Office
• 1:15 to 2:15 pm (Breakout rooms – In person only)
  • Breakout A – French session
    Social media monitoring: Knowing the opportunities—and the limits
    Social media monitoring can be an asset to gain insights into what publics care about and whether your communications are responsive to their information needs. This session focuses on how to effectively and responsibly use social media monitoring to understand the public environment and spot opportunities to communicate in ways that are responsive to audiences’ quickly evolving needs.
    • Moderator:
      • Sherry Aske, Manager, Social Media Communications, Environmental Monitoring Centre, Elections Canada
    • Presenters:
      • Carly Dybka, A/Director, Employee Communications and Digital, Creative and Language Services, Justice Canada
      • Carolane Gratton, Media Relations Officer, Indigenous Services Canada
  • Breakout B – English session
    Inclusive, accessible and plain language writing for communicators
    The how and why of drafting comms products that are inclusive, accessible and in plain language that represents and respects diverse marginalized groups such as 2SLGBTQIA+ communities and persons with disabilities.
    • Presenters:
      • Chantal Turcotte, Director, Communications Communications Community Office
      • Chris Coulter, Senior Communications Advisor, Transport Canada
      • Asha St-Hilaire, Senior Strategic Communications Advisor, Shared Services Canada
• 2:15 to 2:30 pm      
  Networking and health break
• 2:30 to 3:30 pm (Ballroom)
  Keynote: Embracing stress in the workplace and dealing with impostor syndrome
  • Moderator:
    • Andy K. Sylvestre, Communications and Marketing Consultant at Service Canada – Quebec region
  • Keynote speaker:
    • Raia “Coach” Carey, Celebrated Coach, Media Maverick, and Manager of Culture, Diversity and Inclusion at SickKids Foundation
• 2:30 to 3:30 pm (Breakout rooms – In person only)
  • Breakout A – English session
    Developing and designing user-centred, digital communications
    Come learn how Shared Services Canada has transformed the way they communicate with internal and external stakeholders by creating task-based, user-centred, easy to navigate digital content that fosters engagement and puts the user’s needs first.
    • Moderator:
      • Crystal Payette, Communication Officer, Ministerial Announcements and Regional Communications, Canada Economic Development for Quebec Regions
    • Presenters:
      • Fanny Lemieux, Manager Communications, Shared Services Canada
      • Daniel Brousseau, Team Lead, UX and Innovation, Shared Services Canada
  • Breakout B – French session
    Inclusive, accessible and plain language writing for communicators
    The how and why of drafting comms products that are inclusive, accessible and in plain language that represents and respects diverse marginalized groups such as 2SLGBTQIA+ communities and persons with disabilities.
    • Presenters:
      • Chantal Turcotte, Director, Communications Community Office
      • Asha St-Hilaire, Senior Strategic Communications Advisor, Shared Services Canada
      • Felix Vongchanh, Communications Officer, Digital and Multimedia Communications, Strategy and Engagement Branch, Shared Services Canada
• 3:30 to 3:45 pm (Ballroom)
  Closing thoughts
  • Valerie Gideon, Associate Deputy Minister, Indigenous Services Canada