CCO Learning Days 2019

CCO Learning Days '19, Feb. 13-14, National Arts Centre, Ottawa

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About CCO Learning Days 2019

Welcome to the Government of Canada Communications Community Office Learning Days 2019!  This year’s event will literally be bigger than ever, as it will be held over two-days, so as many people as possible from our communications community can attend. 

Our theme is “Keeping it real”! We will have insightful guest speakers, practical workshops, and provide the opportunity to network with communication communities of practice and colleagues.
Date: February 14 and 15, 2019
Location: National Arts Centre (1 Elgin St, Ottawa, ON)
Duration: 9:00 a.m. – 4:15 p.m. EST
Language: English & French
Cost: Free

Regional Participants

Do you live or work outside of the National Capital Region and want to participate? All regional communications staff are encouraged to participate in person or by webcast. 

Volunteers – We Want You!

If you would like to be a volunteer for the event, please let us know by sending an email to Samantha Scott.

Questions?

If you have any questions—logistical or otherwise—please contact Brad Penfound, or Samantha Scott.

Day 1 – Agenda

Day 1 Agenda - February 15, 2019

We’re excited to bring you inspiring speakers and practical workshops.  

Communications trends and tools
Time Room Activity
9:00-9:45 NAC Public Space (entrance) Networking and Coffee – Visit Communities of Practice booths
10:00- 10:20 Canada Room Opening Remarks
Michael Wernick
Clerk of the Privy Council
10:20-10:30 Transition to workshops
10:30-11:15 (45 mins sessions) Canada Room Communications Mash-up 
Top 10 Comms Tips for 2019
Communications Policy update, caretaker convention, standing offer lists and much more
Le Salon Digital Success Stories
Chatbots – a smart solution you need to hear about
O’Born Room Respectful and Inclusive Language
Learn how to use inclusive language that resonates with all Canadians
Lantern Room Data Storytelling
Yes, data can be turned into creative and compelling content
11:15-11:30 Networking / break
11:30-12:15 (45 mins sessions) O’Born Room Communications Mash-up 
Top 10 Comms Tips for 2019
Communications Policy update, caretaker convention, standing offer lists and much more
Le Salon Digital Success Stories
Chatbots – a smart solution you need to hear about
Canada Room Respectful and Inclusive Language
Learn how to use inclusive language that resonates with all Canadians
Lantern Room Data Storytelling
Yes, data can be turned into creative and compelling content
12:15-1:15 Lunch
Atlantic Region Session Over Lunch – Broadcast in the Canada Room
Finding Your Voice in a Crowd - The Invictus Games
Steven Harris, Director General, Communications Division, Veterans Affairs Canada

How do you strategically find your voice in the digital world, increase your reach and make an impact on those your serve? How do you find your voice in a crowd—when your role in the playing field is new and an about-turn for you? The Invictus Games uses the power of sport to inspire recovery, support rehabilitation and generate a wider understanding and respect for wounded, injured and sick servicemen and women and Veterans
1:15-2:30 Canada Room Media Panel
Truth and Misinformation
2:30-3:00 Networking / break
3:00-4:00 Canada Room Deputy Minister Panel

Moderated by: Chantal Maheu, Communications Community Champion and Deputy Minister of Labour and Associate Deputy Minister of Employment and Social Development

Panelists:
  • Chris Fox, Deputy Minister of Intergovernmental Affairs and Youth
  • Simon Kennedy, Deputy Minister of Health
  • Stephen Lucas, Deputy Minister Environment and Climate Change Canada
4:00-4:15 Canada Room Wrap-up / Final Remarks
Day 2 - Agenda

Day 2 Agenda - February 14, 2019

We’re excited to bring you inspiring speakers and practical workshops. 

Professional development and workplace culture
Time Room Activity
9:00-9:45 NAC Public Space (entrance)
Networking and Coffee – Visit Communities of Practice booths
10:00-10:10 Canada Room Emcee Welcome
Announcement of the Communications Awards of Excellence Winners
10:10-10:20 Canada Room Opening Remarks
10:20-10:30 Transition to workshops
10:30-11:30 (1 hour sessions) Canada Room Civility Matters
Fast-paced, smartphones, crazy deadlines is our reality in communications; so what can we do to maintain respect and civility in the workplace?

Craig Dowden
Craig Dowden (Ph.D.) is an inspiring and thought-provoking executive coach, Forbes author and keynote speaker. His presentations are motivating, energizing, and empowering. His audience will come away with strategies they can implement immediately within their workplaces
Le Salon Managing Your Career
There are many ways to have fun and advance in your career. Come hear about different career paths and opportunities 
O’Born Room Interplay between Policy and Communications Panel
Senior leaders provide advice and examples on how to get the best outcomes

Brigadier-General Jay Janzen,
Department of National Defence

Colonel Don Potoczny, Deputy Chief of Staff
Joint Operational Effects
Department of National Defence
Lantern Room Meet Your Key Network
If you don’t know about the various Government of Canada Communications Communities of Practice, you should.
11:30-11:40 Networking / break
11:40-12:40 (1 hour sessions) O’Born Room Civility Matters
Fast-paced, smartphones, crazy deadlines is our reality in communications; so what can we do to maintain respect and civility in the workplace?

Craig Dowden
Craig Dowden (Ph.D.) is an inspiring and thought-provoking executive coach, Forbes author and keynote speaker. His presentations are motivating, energizing, and empowering. His audience will come away with strategies they can implement immediately within their workplaces
Le Salon Managing Your Career
There are many ways to have fun and advance in your career. Come hear about different career paths and opportunities. 
Canada Room Interplay between Policy and Communications Panel
Senior leaders provide advice and examples on how to get the best outcomes

Jennifer Hollington, Assistant Deputy Minister, Communications, Health Canada
Jacquie Bogden, Assistant Deputy Minister, Cannabis Legalization and Regulation Branch, Department of Health, Health Canada
Lantern Room Meet Your Key Network
If you don’t know about the various Government of Canada Communications Communities of Practice, you should.
12:45-1:25

Canada Room

(Lunchtime option)

Finding Your Voice in a Crowd – Influencers and Youth

What are the best ways to engage and speak to youth?

1:30-1:50 Canada Room Building an Accessible and Inclusive Public Service
Yazmine Laroche
Deputy Minister
Public Service Accessibility,
Treasury Board Secretariat
1:50-2:55 Canada Room

Keynote Speaker –  Resilience:

The Corporate Olympian

Jean François Ménard
Jean François Ménard is widely recognized for his contributions to the field of performance psychology. At the age of 25 and fresh out of graduate school, he joined the world-famous entertainment company Cirque Du Soleil, where he coached circus artists to deal with pressure and perform at their best.

2:55-3:00 Canada Room Wrap-Up / Final Remarks
3:00 – 4:00
Networking
Day 1 Webcast Agenda 

Day 1 Webcast Agenda - February 15, 2019

We are excited to bring you inspiring speakers and practical workshops.

Communications trends and tools
Time Activity
10:00- 10:20 Opening Remarks
Michael Wernick
Clerk of the Privy Council
10:20-10:30 Networking / break
10:30-11:15 (45 mins sessions) Communications Mash-up 
Top 10 Comms Tips for 2019
Communications Policy update, caretaker convention, standing offer lists and much more
11:15-11:30 Networking / break
11:30-12:15 (45 mins sessions) Respectful and Inclusive Language
Learn how to use inclusive language that resonates with all Canadians
12:15-1:15 Finding Your Voice in a Crowd - The Invictus Games
Steven Harris, Director General, Communications Division, Veterans Affairs Canada

How do you strategically find your voice in the digital world, increase your reach and make an impact on those your serve? How do you find your voice in a crowd—when your role in the playing field is new and an about-turn for you? The Invictus Games uses the power of sport to inspire recovery, support rehabilitation and generate a wider understanding and respect for wounded, injured and sick servicemen and women and Veterans
1:15-2:30 Media Panel
Truth and Misinformation
2:30-3:00 Networking / break
3:00-4:00 Deputy Minister Panel

Moderated by: Chantal Maheu, Communications Community Champion and Deputy Minister of Labour and Associate Deputy Minister of Employment and Social Development

Panelists:
  • Chris Fox, Deputy Minister of Intergovernmental Affairs and Youth
  • Simon Kennedy, Deputy Minister of Health
  • Stephen Lucas, Deputy Minister Environment and Climate Change Canada
4:00-4:15 Wrap-up / Final Remarks
Day 2 Webcast Agenda 

Day 2 Webcast Agenda - February 14, 2019

We are excited to bring you inspiring speakers and practical workshops.

Professional development and workplace culture
Time Activity
10:00-10:10 Emcee Welcome
Announcement of the Communications Awards of Excellence Winners
10:10-10:20 Opening Remarks
10:20-10:30 Networking / break
10:30-11:30 (1 hour sessions) Civility Matters
Fast-paced, smartphones, crazy deadlines is our reality in communications; so what can we do to maintain respect and civility in the workplace?

Craig Dowden
Craig Dowden (Ph.D.) is an inspiring and thought-provoking executive coach, Forbes author and keynote speaker. His presentations are motivating, energizing, and empowering. His audience will come away with strategies they can implement immediately within their workplaces 
11:30-11:40 Networking / break
11:40-12:40 (1 hour sessions) Interplay between Policy and Communications Panel
Senior leaders provide advice and examples on how to get the best outcomes

Jennifer Hollington, Assistant Deputy Minister, Communications, Health Canada
Jacquie Bogden, Assistant Deputy Minister, Cannabis Legalization and Regulation Branch, Department of Health, Health Canada
12:45-1:25

Finding Your Voice in a Crowd – Influencers and Youth

What are the best ways to engage and speak to youth?

1:30-1:50 Building an Accessible and Inclusive Public Service
Yazmine Laroche
Deputy Minister
Public Service Accessibility,
Treasury Board Secretariat
1:50-2:55

Keynote Speaker –  Resilience: 

The Corporate Olympian

Jean François Ménard
Jean François Ménard is widely recognized for his contributions to the field of performance psychology. At the age of 25 and fresh out of graduate school, he joined the world-famous entertainment company Cirque Du Soleil, where he coached circus artists to deal with pressure and perform at their best.

2:55-3:00 Wrap-Up / Final Remarks
Photos and video

Video

Learning Days overview

Transcript - Learning Days overview

(Static image of the Communications Community Office (CCO) Learning Days bilingual logo)

(High-speed video footage of the main foyer of the National Arts Center leading to the registration table for CCO Learning Days 2019)

(Sweeping footage of event participants networking)

(Close up footage of fruit platters at the hospitality station)

(Footage of participants mingling near the coffee station)

(Footage of participants mingling around the mezzanine in front of the Canada room)

(Footage of the masters of ceremony on the main stage of the Canada room, each standing at a podium on either side of the CCO backdrop)

(Footage of participants applauding while seated auditorium style)

(Side view footage of the masters of ceremony on the main stage of the Canada room, each standing at the podium on either side of the CCO backdrop)

Host 1: Who’s ready to kick start the best two-day communications event of the year?

(Footage of participants seated in the audience)

Host 2: Please join us, in welcoming our Clerk, Michael Wernick.

(Michael Wernick, Clerk of the Privy Council, delivering remarks at the podium)

Clerk: My vision for the public service is public servants shape their own future.

(Footage of participants seated in the audience)

(The Clerk continues to delivers remarks at the podium)

Clerk: Two-way conversation, dialogue, inclusion, trust are really important to keeping this great institution going. Facts, evidence. On every objective rating of the public sector, the Canadian public sector and the Canadian public service is either among or the best and the most effective in the world. That’s you and you should tell that story to the neighbors when they're out shoveling tonight, at the hockey arena, in soccer fields, with your annoying uncles and aunts at family dinners. What you do matters to Canada. And you do it really really well. Thank you. Miigwetch.

(Footage of participants applauding in the front rows of the audience)

(Participants walking towards grand staircase)

(Brigadier-General Jay Janzen delivering presentation against the windows in the O’Born room)

Brigadier-General Jay Janzen: Anyone believes that, ok, we're this known over here, and if we just release press statement X and out this end we're going to get effect Y. Anybody believe that that could actually happen anymore? No way. No way. We have to radically change the way that we do business. Because the way information moves in our society, the way people get their information is completely different than what it was 20 years ago.

(Communities of Practice panelists seated at table addressing participants)

Panel member 1: People need time to adjust for especially government messaging. So when you're doing reporting on a monthly basis you are kind of guessing how you're gonna perform month in month out. I recommend like three to six month reporting cycles where you actually look at qualitative and quantitative and talk about did the needle move.

(Master of ceremony interacting with panelists from against the back window)

Host 3: Sometimes we get so caught up in the metrics, and looking at how many hits and likes, and who cares. People on social media, you know what they want? They want to be acknowledged. They want to be replied to. The End. Like that's you know we're working on these big social media strategies and overthinking a lot of things at times. So. Engagement. So, don't forget that.

(Managing Your Career panelists seated at table addressing participants)

Panel member 2: Connecting my work to Canadians. I find it's so fun. I think it's so important. As leaders or as employees or whatever. To. Find out how does, what I'm doing, connect with a person out there in the street and I find making those connections with my team and myself is really fun to do.

Panel member 3: Finding a team where it's easy to communicate with everyone internally and everyone is working to help others move forward, it’s something that is very valuable.

(Craig Dowden delivering his Civility Matters presentation to participants in the O’Born room)

Craig Dowden: And so here's my next question, is what happens when we cut someone off in traffic? Yeah. Oops sorry, or whatever this is. The universal, like, eraser. It's amazing to me. And so what I love about that situation is so someone cuts us off in traffic, they're morally bankrupt. They're an evil person, they're an idiot.

(Footage of participants seated in the audience)

(Craig Dowden continues to delivers his presentation)

Craig Dowden: When we cut someone off in traffic, we're a good person stuck in a bad situation. It amazes me how often they literally work across cubicles or across offices when we send an email for “efficiency” and it creates an absolute mess. And guess what we've done to try to get around this challenge: we've created emoticons; because smiley faces make everything ok. Right? And then the challenges is when we received a smiley face we go now is that a friendly smiling face, is that a condescending smiley face and then you write about "how dare you say that?" and you're like, what's wrong with you? I just smiled! And off we go again.

(Static image of the CCO Learning Days bilingual logo)

Heads of communications opening video

Transcript - Heads of communications opening video

(Static image of the Communications Community Office (CCO) Learning Days bilingual logo)

(Mary Dila speaking to the camera while sitting in a club chair in front of windows)

It’s hard to put in one word, ok so.

(James Stott, Assistant Deputy Minister (PSPC), speaking to the camera while sitting in a club chair in front of windows)

What do I love about the Communications Branch at PSPC, the people.

(Caroline Hilt, Director (CEDQ) speaking to the camera while sitting in a club chair in front of windows)

It’s my team. They are extraordinary people.

(Mary Dila speaking to the camera while sitting in a club chair in front of windows)

What I love about ECCC’s Communications team is their dedication.

(Maxime Guénette, Assistant Commissioner and Chief Privacy Officer (CRA) speaking to the camera while sitting in a club chair in front of windows)

It’s the people.  And I think it’s, you know, it’s been that way in most of the places that I’ve worked. Just working with really great, dedicated, creative and enthusiastic people.

(James Stott speaking to the camera while sitting in a club chair in front of windows)

They genuinely like the files I think and they also like each other. So it’s a really good team.

(Mary Dila speaking to the camera while sitting in a club chair in front of windows)

Our team shows up every day and brings creativity, brings passion, brings dedication, brings commitment and also rallies, and helps one another.

(Maxime Guénette speaking to the camera while sitting in a club chair in front of windows)

It’s great to have a team so dedicated, creative, and enthusiastic. And I also have the chance to have a leadership under me, DGs, directors and managers that demonstrate an incredible leadership.

(Caroline Hilt speaking to the camera while sitting in a club chair in front of windows)

It’s the drive to want to do the best we can and especially to do it as a team.

(Mary Dila speaking to the camera while sitting in a club chair in front of windows)

And the dedication that the team brings is humbling.

(James Stott speaking to the camera while sitting in a club chair in front of windows)

It makes even the toughest days easy.

(Caroline Hilt speaking to the camera while sitting in a club chair in front of windows)

We work a lot together, we take care of each other and it’s great to come into work each day.

(Static image of the Government of Canada wordmark)

Photos

Day 1
Craig Dowden on stage delivering his presentation
The Clerk of the Privy Council delivering opening remarks at the podium

A wide shot of the Clerk of the Privy Council and event participants
A wide shot of the event participants seated during a workshop

A wide shot of event participants mingling

Brigadier-General Jay Janzen and Colonel Don Potoczny delivering their presentation (side view)
Close up photo of CCO Learning Days English agenda

A wide shot of Jennifer Hollington and Jacquie Bogden in conversation with event MCs while seated
Jean François Ménard on stage delivering an address to participants

Group photo of Managing Your Career panel members smiling for the camera
Jennifer Hollington and Jacquie Bogden in conversation with event MCs while seated

Close up photo of CCO Learning Days French agenda and name badges
Group photo of volunteers posing in front of the CCO backdrop

Deputy Minister Yazmine Laroche posing with two event MCs
A wide shot photo of Deputy Minister Yazmine Laroche delivering her presentation
Day 1 and 2
A woman standing beside a table with a sign entitled Marketing and Advertising
A woman standing behind a table with a sign entitled GCcampus

A woman standing beside a sign entitled Language Portal of Canada
Two women standing beside a sign entitled Public Opinion Research

Two women standing beside a sign entitled Public Opinion Research
A woman standing beside a table with a sign entitled Social Media

A man giving the thumbs up sign in front of a sign entitled Social Media
Two young men delivering an address in front of windows
Day 2
Alain Beaudoin gesturing towards a large screen TV during his presentation
Group photo of the CCO team on red carpeting

Five panelists seated at a table addressing the event participants (wide shot)
Wide shot photo of event participants mingling on red carpeting

Wide shot photo of event participants seated in plenary room
Five panelists seated at a table addressing the event participants (close up)

Close up shot of panelists smiling while seated at a table
Ken MacKillop at podium introducing deputy ministers seated at a table

Close up photo of Deputy Ministers Stephen Lucas, Chantal Maheu and Les Linklater
Group photo of Respectful and Inclusive panelists (seated) with MC at podium (standing)

Group photo of Respectful and Inclusive panelists seated in front of windows
Group photo of Finding Your Voice in a Crowd – Invictus Games panelists along with MC

Ken MacKillop standing at podium addressing event participants
Justin Mathews and Shelley Rolland-Poruks standing in front of display monitor

Group photo of three media panelists seated at table (side view)
Group photo of three media panelists seated at table (front view)
FAQ

Frequently asked questions (FAQ)

How much does it cost to attend?

CCO Learning Days is free both days for all participants. Participants from the region are encouraged to attend in person and travel costs will be incurred by their department.

Can I attend for one day only?

Yes, participants can attend one or both days.  You will be able to register for one or both days, as well as two workshops per day.

Can I participate via Webcast?

Participants who register via Webcast can take part in workshops and listen to speakers presented in the Canada Room only of the National Arts Centre. Please refer to the agenda to see what workshops and speakers will be in the Canada Room.

I registered but can no longer attend. What should I do?

If you can no longer attend, please inform us by sending an email to support@myconferencesuite.com by February 1.

What should I do if the workshop I wanted to attend is full?

Space is limited for each workshop due to room sizes. Most workshops are offered twice to help accommodate interest.

Will parking be available?

Underground parking is available at the National Arts Centre, visit their website for more information on parking options.

Are there places to grab lunch, coffee, snacks?

Coffee and light refreshments will be offered in the morning and at break times. Lunch options are available onsite and nearby.

Is there Wi-Fi at the venue?

Wi-Fi is free throughout the entire National Arts Centre.

How do I volunteer?

If you would like to be a volunteer for the event, please let us know by emailing Samantha Scott.

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