Local Company Set to Expand its Global Market Share
News release
June 21, 2019 – Shediac, NB – Atlantic Canada Opportunities Agency
Thriving businesses in rural communities help create opportunities for economic growth and well-paid jobs for the middle class and those working to join it. Located in Shediac, NB, Resilia Inc. is ready to grow as it enhances its digital marketing and introduces training to increase global sales.
Resilia manufactures and sells uresta®, the only reusable bladder support product on the market today that treats stress urinary incontinence. Resilia Inc. is developing a focused social media/digital marketing campaign and is training company distributors to boost domestic and international sales and expand its market share.
The Government of Canada, through the Atlantic Canada Opportunities Agency (ACOA), has provided $75,000 towards this project.
The Honourable Dominic LeBlanc, Member of Parliament for Beauséjour, on behalf of the Honourable Navdeep Bains, Minister of Innovation, Science and Economic Development and Minister responsible for ACOA, made the announcement today.
Economic growth and the creation of good jobs for Atlantic Canadians require innovation and diversification. Support for this project is one way the Government of Canada is working to help businesses scale-up, increase sales, and participate in the global economy. Projects like this also contribute to the Atlantic Growth Strategy outcome of long-term economic prosperity in the region.
Quotes
“Our government is committed to helping companies like Resilia Inc. continue to grow and make inroads into international markets. Investing in strategic projects that support the development of businesses in rural communities will help fuel economic development in the region. When a business sells its products and services in international markets, it creates wealth here at home. This is why exporting is key to growing the Atlantic economy.”
- The Honourable Navdeep Bains, Minister of Innovation, Science and Economic Development and Minister responsible for ACOA
“I’m very pleased to see continued growth for Resilia Inc. Their first-of-its-kind product positions the company well for major growth and I’m excited to see the company scale-up and move into even more international markets. We’re very fortunate to have this forward-thinking company located in Shediac, providing employment and helping to drive our local economy forward.”
- The Honourable Dominic LeBlanc, Member of Parliament for Beauséjour
“As a proud New Brunswick company, we are both excited and grateful to be receiving the support of the Atlantic Canada Opportunities Agency and the Women Entrepreneurship Fund. This program is allowing Resilia to expand our global reach and to expand into additional markets through distributors and online. With the groundwork already laid, we have increased our digital presence and will be able to get uresta to even more women in North America and globally.”
- Carol Chapman, CEO - Resilia Inc.
Quick facts
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The Government of Canada contributed $75,000 (non-repayable) towards the project through ACOA’s Regional Economic Growth through Innovation (REGI) program.
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The Business Scale-up and Productivity stream of the REGI program supports businesses at various stages of development, including high-growth firms, to accelerate their growth, help them scale-up and enhance their productivity and competitiveness in both domestic and global markets.
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The REGI program continues to build on the objectives of Government of Canada’s Innovation and Skills Plan.
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The uresta® medical device was invented by Dalhousie University's Dr. Scott Farrell, a urogynecologist.
Contacts
Paul CJ LeBlanc
Senior Communications Officer
Atlantic Canada Opportunities Agency
506-452-3310
Carol Chapman
CEO
Resilia Inc.
506-961-3449
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