Pride Season toolkit

We’ve created a digital toolkit to help Canadians including federal department and agencies promote Pride Season content and activities.

On this page

Social media

June 15 flag raising on social media  

Kick-off of this year’s Pride Season by participating in the virtual flag-raising event hosted by Canadian Heritage!  
To participate, download our social media cover image and set as your personal cover image on Facebook, Twitter, and LinkedIn on June 15, 2021.

How to save images to your computer or mobile device

(1) Open the full-sized image

Open the full-sized image by selecting the image you wish to download.

(2) Open the contextual menu

On a PC: Right-click on the image you want to download.
On a Mac: Hold on the Control key (Ctrl) and click on the image you want to download.
On a mobile device: Tap and hold the image you want to save until the menu appears.

(3) Choose “Save as”

The options on the contextual menu will vary, depending on which web browser you’re using. Some browsers may say “Save as” while others may say “Save image as” or “Save picture as”.

(4) Optional: rename the file

A dialogue box will open, allowing you to change the file name or keep it as is.

(5) Choose a destination folder

Specify a location to save the downloaded image and click “Save”.

How to change your cover photo

(1) Head to your social media account and click “Edit Profile”.
(2) Select the "Update Cover Photo" prompt displayed on the current picture.

Facebook (JPG, 254 KB)

Text version — Facebook (JPG, 254 KB)

Picture portraying multiple hands of diverse skin tones, 1 holding a large Progress Flag in motion, and 2 hands holding a smaller Canadian Flag and a heart in the Trans colours (baby blue, baby pink and white). The words “Pride Season” appear below, to the right of an outline of half a maple leaf made up of the colours representative of the Progress Flag (black, brown, baby blue, baby pink, white, red, orange, yellow, green, blue, and violet).

Twitter (JPG, 416 KB)

Text version — Twitter (JPG, 416 KB)

Picture portraying multiple hands of diverse skin tones, 1 holding a large Progress Flag in motion, and 2 hands holding a smaller Canadian Flag and a heart in the Trans colours (baby blue, baby pink and white).

LinkedIn (JPG, 177 KB)

Text version — LinkedIn (JPG, 177 KB)

Picture portraying multiple hands of diverse skin tones, 1 holding a large Progress Flag in motion, and 2 hands holding a smaller Canadian Flag and a heart in the Trans colours (baby blue, baby pink and white).

Content and visuals for social media

Follow Canadian Heritage on social media as we highlight pride celebrations, LGBTQ2 trailblazers and history throughout the Season.

Share your best pride memory and show your pride colours using our campaign hashtags:  

  • #FreeToBeMe 
    • #Pride Season 
  • #PSInclusionFP 

Follow us on social media:

Complement your social media posts

Download a visual and post to social media.

Facebook/Twitter/LinkedIn (JPG, 150 KB)

Text version — Facebook/Twitter/LinkedIn (JPG, 150 KB)

Picture portraying the outline of half a maple leaf made up of the colours representative of the Progress Flag (black, brown, baby blue, baby pink, white, red, orange, yellow, green, blue, and violet). To the right of the maple leaf are the words “Pride Season” and the Canada wordmark.

Instagram (JPG, 121 KB)

Text version — Instagram (JPG, 121 KB)

Picture portraying the outline of half a maple leaf made up of the colours representative of the Progress Flag (black, brown, baby blue, baby pink, white, red, orange, yellow, green, blue, and violet). To the right of the maple leaf are the words “Pride Season” and the Canada wordmark.

Virtual background for video conferencing

Use our virtual background to participate in Pride celebrations or to connect with your loved ones throughout the Season!

Virtual background Bilingual (JPG, 140 KB)

Text version — Virtual background Bilingual (JPG, 140 KB)

Picture portraying the outline of half a maple leaf made up of the colours representative of the Progress Flag (black, brown, baby blue, baby pink, white, red, orange, yellow, green, blue, and violet). To the right of the maple leaf are the words “Pride Season / Saison de la Fierté” and the Canada wordmark.

Symbol of the Government of Canada
Date modified: