Backgrounder - Support for projects by L’Atelier Animation, Luckyhammers Entertainment, Eye-In and Tonic DNA

Repayable contribution of $450,000 out of a total investment of $1,982,000

L'Atelier Animation is an animation studio that specializes in the creation of computer-generated imagery, special effects and 3D animation for the production of feature-length and short animated films and television series.

The goal of the project is to expand L'Atelier Animation’s studio facilities and purchase equipment. The key activities to be undertaken as part of the project are purchasing and installing computer equipment, tools and materials, leasehold improvement work, and employee training.

The project will create 72 full-time jobs.

Repayable contribution of $75,000 out of a total investment of $250,000

Luckyhammers is a Montréal-based technology company dedicated to the development of mobile and virtual reality (VR) games.

The project aims to expand Luckyhammers through the purchase of computer and virtual reality equipment in order to set up the first virtual reality room using StarVR technology in Canada and increase its production capacity.

CED’s contribution will go toward the purchase of the computer and virtual reality equipment, including a server, computers and virtual reality headsets, required to set up the virtual reality room and increase the company’s production capacity.

The project has created 24 full-time jobs.

Repayable contribution of $250,000 out of a total investment of $1,050,000

Eye-In is an information technology company that specializes in the development and implementation of digital signage and smart Wi-Fi solutions, including an omnichannel platform for proximity marketing. Eye-In develops state-of-the-art software to revolutionize communication strategies.

The goal of the project is to implement a marketing strategy in the United States for the software solutions designed and developed by Eye-In, primarily for retail stores and fast food chains.

CED’s support will help Eye-In hire a business development resource, develop marketing materials for trade shows and to attract new clients, update its website, and activate/optimize e-commerce, online marketing and search engines to promote the website and maximize the use of social networks.

The project will create 10 full-time jobs.

Repayable contribution of $125,000 out of a total investment of $806,840

Tonic DNA is an animation studio that specializes in the production of premium 2D animation, 3D animation and stop-motion services, primarily for high profile clients in advertising and animated series with major studios.

The goal of the project is to expand the company through the purchase of equipment and the implementation of an international marketing strategy, with a focus on the United States, Mexico and Europe. The key activities to be undertaken as part of the project are purchasing computer equipment and completing marketing activities.

CED’s contribution will go toward the purchase of computer equipment and materials, the hiring of additional sales staff, and participation in trade events.

The project will create 50 full-time jobs.