Backgrounder: CED supports six projects to boost metropolis’s tourism recovery

Backgrounder

Montréal, Quebec, June 28, 2023Canada Economic Development for Quebec Regions (CED)

The following information is in addition to the news release issued on June 28, 2023, on CED’s financial assistance, the recipient organizations, and their respective projects.

Summary

  • 6 projects supported by CED
  • $1,574,360 in non-repayable financial contributions from CED
  • $2,090,475 in total investments generated

Details

Recipient Project objective Main activities funded by CED CED’s contribution Total project cost

Montréal en Histoires

To modernize the Montréal en Histoires tourism offering with an innovative multimedia experience integrating several technologies (projections, mobile application, augmented/virtual reality, etc.) to remain attractive and improve the client experience.

The acquisition of new state-of-the-art equipment with greater technical capacity and energy efficiency to enhance the quality of the product, which aims to be at the cutting edge.

$500,000

$575,000

Tourisme Montréal

To improve the tourism experience in the Old Port of Montréal by installing a giant structure with the words “Bonjour Montréal” along the Grand Quay of the Port of Montréal. This project stems from a strong desire to strengthen the “Bonjour Montréal” host brand and to create a focal point to take photos, as well as a gathering place for international tourists, including cruise passengers.

The design, manufacture, and installation of the structure.

$495,000

$675,853

Événements Attractions Québec

To promote green, eco-friendly tourism by adapting tourism attractions and festivals on offer in several regions across Quebec.

A comparative analysis internationally of good sustainable development practices, an inventory of good sustainable practices for Quebec, the development of a sectoral evaluation and plan of action, and guidance for businesses.

$260,000

$380,000

Montréal on Wheels Inc.

To reduce GHGs by democratizing guided tours on electric bikes instead of using fossil fuel-based transportation. Through this project, it will be possible to reach clients who are less likely to ride a bike.

The acquisition of electric bikes assembled in Quebec (Louis Garneau), replacement batteries and charging stations, as well as the fitting out of the premises and the addition of a container for safe storage.

$100,000

$205,000

Vélo Québec Événements

The aim of the project is to enhance the experience of festivalgoers at the Go Bike Montréal Festival and to adopt eco-friendly practices.

The acquisition of equipment such as a new signature arch to mark the start and arrival line, nomad tents, selective sorting islets, water stations for filling bottles, electric cargo bikes (instead of gas vehicles), and solar generators (instead of gas generators).

$119,360

$142,622

Sacred Fire Productions

The aim of the project is to develop the Indigenous tourism experience on the island of Montréal by creating an arts and culture circuit through locations with a high tourism potential, including the Marché Bonsecours and the Maison de Mère d’Youville in Old Montréal.

The fitting out and installation of equipment needed for the three circuit locations, the creation of digital content, the development of a promotional strategy, and the packing and transportation of various exhibits.

$100,000

$112,000

Information

Media Relations, CED
media@dec-ced.gc.ca

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