FedDev Ontario Promotes Employee Engagement through Investment in Toronto-based Company
May 31, 2016 – Toronto, Ontario – Federal Economic Development Agency for Southern Ontario (FedDev Ontario)
Today, Adam Vaughan, Member of Parliament for Spadina–Fort York, on behalf of the Honourable Navdeep Bains, Minister of Innovation, Science and Economic Development and Minister responsible for FedDev Ontario, announced funding of up to $375,000 in PostBeyond Inc.
Employee engagement not only improves morale, it also helps companies empower staff and increase loyalty within the organization. The Government of Canada is pleased to support PostBeyond Inc. to further develop its cloud-based employee engagement and advocacy software platform. This technology enables employees to post company-approved brand content to their personal social networks to promote their company and the work they do. Additionally, the company can track content readership and obtain valuable marketing information about its products.
This repayable contribution, through FedDev Ontario's Investing in Business Innovation initiative, will also help PostBeyond Inc. diversify its export activities, develop the marketing materials required to support sales, complete the next phases of the company's sales and business plan, and develop high-performance sales and marketing teams.
"Today's announcement is a great example of the Government of Canada's commitment to fostering growth in the ICT sector. We are pleased to support innovative companies like PostBeyond Inc. to help them grow, become more successful, create jobs and ultimately improve Canada's economy."– The Honourable Navdeep Bains, Minister of Innovation, Science and Economic Development and Minister responsible for the Federal Economic Development Agency for Southern Ontario
"We are proud to support PostBeyond Inc. in its efforts in making advancements in the emerging employee engagement market. This product will help companies promote their businesses through employees, leading to more successful advertising and in turn increased company growth and job creation."– Adam Vaughan, Member of Parliament for Spadina–Fort York
"As an entrepreneur, it's important for me to be creating jobs in the innovation sector and help the Canadian economy grow. We're proud to have support from government agencies like FedDev accelerating our growth and creating new jobs in the technology sector."– Ivan Tsarynny, CEO & Co-Founder, PostBeyond Inc.
- Through this project, PostBeyond Inc. is expecting to create 38 jobs while maintaining 11 jobs.
- FedDev Ontario's funding will leverage up to $750,000 from Export Development Canada, the MaRS Investment Accelerator Fund, and an accredited angel investor.
- PostBeyond Inc., founded in 2013, provides companies with additional support services like creating strategic plans, supporting employee recruiting efforts and conducting research and analysis for the company on employee social media usage and reach.
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