Stand up to bullying



Context: February 28, 2024 is Pink Shirt Day (PSD), an annual day intended to create a more inclusive world and raise awareness and funds for anti-bullying initiatives.

In support of PSD, Minister Saks, wearing a pink shirt, will record a short video to be posted on social media (X and LinkedIn) to raise awareness about mental health resources to anyone who may be feeling bullied

On screen: The Honourable Ya'ara Saks, Minister of Mental Health and Addictions and Associate Minister of Health. Can be recorded over Zoom, as B-roll and supportive images may be added.

Visual: Minister Saks on screen wearing a pink shirt.

Min. Saks: Happy Pink Shirt Day everyone! An opportunity for us to stand together, across the country, against bullying.

Today, I want to speak directly to all the young people across Canada who may be experiencing bullying.

As a mother of two teenage daughters, I know bullying can happen at school, work or, unfortunately, online. It can have such a lasting impact on you, your family and your community.

Visual: Min Saks on screen. URL on screen:

Min. Saks: I want you to know that if you or one of your friends are being bullied there is help available. We are here for you.

There are also supports available to help parents, caregivers, teachers and friends understand how to help. The first step is often just listening.

But most importantly, please know that you are not alone.

It's every single person's responsibility to stand up to bullies.

Visual: Text on screen: KIDS HELP PHONE: Call 1-800-668-6868 or Text CONNECT to 686868

Min. Saks: If you need to talk to someone, you can reach out to the Kids Help Phone, which provides 24/7 confidential mental health support to young people.

And you can learn about other mental health and well-being resources at (hyphen) health.

This Pink Shirt Day let's check-in on one another and continue to stand up, together, against bullying across our country.

Visual: Government of Canada Watermark

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