GBA Plus Awareness Week: May 5 to 9, 2025
Launched in 2012, the Government of Canada’s Gender-based Analysis Plus (GBA Plus) Awareness Week occurs annually during the second week of May. It is designed to encourage federal public servants to learn more about the importance of applying GBA Plus to their work.
GBA Plus Awareness Week Theme
In 2025, Canada will celebrate the 30th anniversary of GBA Plus, as part of Canada’s commitment to gender equality following the Fourth World Conference on Women. Since 1995, GBA Plus has evolved, and it has become an integrated component of the Government of Canada’s decision-making processes. GBA Plus now considers diverse experiences and identities, to improve the full participation of all people in society.
The theme for Gender-based Analysis Plus Awareness Week this year, “Celebrating 30 Years of GBA Plus”, commemorates the impact of GBA Plus implementation in Canada over the last three decades, and the Government of Canada's continued commitment to integrating GBA Plus in policies, programs, and initiatives.
To review Canada’s major achievements with respect to GBA Plus over the last 30 years, visit: Timeline: GBA Plus Milestones (1995-2025).
To learn more about the Government of Canada's approach to GBA Plus, visit: Government of Canada's approach on Gender-based Analysis Plus.
GBA Plus Awareness Week Events
Many departments hold events throughout GBA Plus Awareness Week to help develop and support inclusive and responsive policies, programs, and services.
Women and Gender Equality Canada & Canada School of Public Service Event
The Women and Gender Equality Canada and Canada School of Public Service signature event has been postponed. Stay tuned for more information.
GBA Plus Awareness Week Digital Toolkit
Use the digital toolkit to promote GBA Plus Awareness Week. You will find social media shareables, a virtual background, and much more!
Download these visuals and use them on your website and social media channels or during your virtual meetings.
Download all visuals (ZIP – 1.5 MB File size) or choose the content that is most important to you based on your needs.
How to save images to your computer or mobile device
(1) Select the image
On a PC: Right-click on the image you want to download.
On a Mac: Hold down the Control key (Ctrl) and click on the image you want to download.
On a mobile device: Tap and hold the image you want to download until the menu appears.
(2) Choose “Save as”
The options on the contextual menu will vary, depending on which web browser you’re using. Some browsers may say “Save as” while others may say “Save image as” or “Save picture as.”
(3) Rename the file (optional)
A dialogue box will open, giving you the opportunity to change the file name or keep it as is.
(4) Choose a destination folder
Specify a location to save the downloaded image and click “Save.”
Web banner
Text version – Web banner
Image of Gender-based Analysis Plus 2025 look-and-feel featuring multicoloured pink, orange, blue and green intersecting cogs and squares. “Celebrating 30 Years of” appears on top of the “GBA PLUS” logo, where the P-L-U-S is spelled using multicoloured squares. Directly beside, it is written “Gender-based Analysis Plus Awareness Week 2025”.
Use this banner for your web or intranet content.
Facebook, X and LinkedIn
Text version – Facebook, X and LinkedIn
Image of Gender-based Analysis Plus 2025 look-and-feel featuring multicoloured pink, orange, blue and green intersecting cogs and squares. “Celebrating 30 Years of” appears on top of the “GBA PLUS” logo, where the P-L-U-S is spelled using multicoloured squares. In the top left, it is written “Gender-based Analysis Plus Awareness Week 2025”.
Use this image for your Facebook, X and LinkedIn content.
Text version – Instagram
Image of Gender-based Analysis Plus 2025 look-and-feel featuring multicoloured pink, orange, blue and green intersecting cogs and squares. “Celebrating 30 Years of” appears on top of the “GBA PLUS” logo, where the P-L-U-S is spelled using multicoloured squares. Directly above, it is written “Gender-based Analysis Plus Awareness Week 2025”.
Use this image for your Instagram content.
Virtual meeting background
Text version – Virtual meeting background
Image of Gender-based Analysis Plus 2025 look-and-feel featuring multicoloured pink, orange, blue and green intersecting cogs and squares. “Celebrating 30 Years of” appears on top of the “GBA PLUS” logo, where the P-L-U-S is spelled using multicoloured squares. Directly below, it is written “Gender-based Analysis Plus Awareness Week 2025”.
Use this background during your virtual meetings.
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