Dartmouth clean energy startup harnesses wind power and growth opportunities

News release

Pictured above: Aurea’s compact yet powerful wind turbine, Shine. It charges handheld electronic devices by converting the wind into energy to charge its internal battery.

ACOA investment helps Aurea enhance productivity to stay competitive in domestic and global markets

March 14, 2024 · Dartmouth, Nova Scotia · Atlantic Canada Opportunities Agency (ACOA)

In Atlantic Canada’s shift toward a greener economy, embracing small and large-scale renewable energy is essential. That is why the Government of Canada is committed to supporting the development of cleaner, renewable energy sources and fostering a healthy startup ecosystem.

Wind energy that fits in your backpack

Today, Darren Fisher, Member of Parliament for Dartmouth-Cole Harbour, announced $391,545 in repayable contributions to Aurea Technologies to support sales, marketing, and production of its portable wind turbine, Shine. The announcement was made on behalf of the Honourable Gudie Hutchings, Minister of Rural Economic Development and Minister Responsible for ACOA.

This investment will help Aurea increase efficiency and expand production of the Shine Turbine by purchasing specialized quality control, assembly, packaging and prototype equipment. Aurea will also develop its digital marketing assets to help grow sales domestically and enter new global markets. These improvements will help make Shine a cost-competitive choice for consumers, assist in company scale-up, and pave the way for the development of new wind energy products.

Quotes

“I love seeing the incredible impact young, women entrepreneurs in Atlantic Canadian are having on the region and the world. Investing in innovative, forward-thinking companies like Aurea lays the foundation for a stronger, greener future for everyone, while bringing good jobs and great ideas to Atlantic Canada.”
- The Honourable Gudie Hutchings, Minister of Rural Economic Development and Minister responsible for ACOA

"Dartmouth—Cole Harbour is a cleantech hub and women-led tech company Aurea is helping to lead the charge. Imagine going on a long multi-day paddle or hike here in Nova Scotia and knowing that the Shine Turbine you’re carrying in your pack can use wind to charge your phone, helping you stay connected to your loved ones back home. Whether you’re out in the wilderness, or struggling with a power outage at home, this device can make clean and green renewable energy from our windy weather! I love seeing companies like Aurea take smart ideas, commercialize them, and grow here in Dartmouth.”
Darren Fisher, Member of Parliament for Dartmouth-Cole Harbour

“Thanks to ACOA's support, we're proving that 'Made in Atlantic Canada' is possible and good for business. These funds will allow us to continue to grow our in-house manufacturing, operations, and sales of the Shine Turbine. They will also contribute to Aurea’s development of more innovative renewable energy solutions that make it easy for people to harness the power of the wind.”
Cat Adalay, CEO and Founder at Aurea Technologies

Quick facts

  • Aurea Technologies, founded in 2017, aims to promote clean energy independence by creating accessible, renewable energy generation products for the consumer market. The female-founded startup, now with 10 employees and contractors, designs, produces and markets Shine, its inaugural portable wind turbine.

  • Shine is about the size of a water bottle and weighs three lbs. Shine rapidly converts and stores wind energy in its battery to power handheld USB devices such as phones, tablets, lights, drones, cameras and GPS systems, making Shine popular with outdoor enthusiasts and for emergency preparedness purposes. Shine generates power at wind speeds between 8-28 miles per hour.

  • Along with creating clean energy, Shine is 85 per cent recyclable and its packaging is 100 per cent recyclable and biodegradable. Shine turbines are manufactured and tested in-house to help reduce greenhouse gas emissions. 

  • The funding announced today is provided through the Atlantic Canada Opportunities Agency’s (ACOA) Regional Economic Growth through Innnovation (REGI) fund.

Contacts

Connor Burton
Press Secretary
Office of the Minister of Rural Economic Development and Minister Responsible for the Atlantic Canada Opportunities Agency
Connor.Burton@acoa-apeca.gc.ca

Jay Witherbee
Acting Director, Communications and Outreach
Atlantic Canada Opportunities Agency
Jay.Witherbee@acoa-apeca.gc.ca
902-266-4037

Vanessa Ferguson
Director of Business Development
Aurea Technologies
VanessaFerguson@aureatechnologies.com
902-293-4601

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