The cost of floods

Recovering from a flood can cost Canadian households tens of thousands of dollars — but you can prepare your home against flood damage for much less.

Prepare now to save later

Not only are floods dangerous and damaging, but flood damage can also be expensive. Flood prevention can help you save thousands of dollars in repair costs if your property floods. Protecting your home is simple, inexpensive, and can usually be done in less than a day.


TEXT ON SCREEN: Flood Ready Awareness: Costs

Narrator: Owning and maintaining a home can be expensive. But if there was something you could do to avoid spending tens of thousands of dollars, you'd do it, right?

A house with snow around it and on its roof. Animated blue water begins to fill up the screen, simulating a flood.

Narrator: Good — because there is: Flood prevention.

The blue animation shrinks back down, revealing the house again.

Narrator: The average cost of repairing a flooded basement is $43,000.

The blue animation morphs on-screen to form the number $43,000.

TEXT ON SCREEN: $43,000.

The number on screen splits above and below, so now there are 3 "$43,000" visible in a row.

Narrator: The cost of preventing one is a lot lower.

The numbers begin to tick down and shrink.

Narrator: In fact, the 10 most effective actions you can take to prevent a basement flood will probably cost you less than $250, combined.

The numbers continue to tick down, until there is only one number visible on the screen, $250.

The screen is split in two animated images, with one half showing someone removing snow from a downspout and the other showing someone sealing a crack in a wall.

Narrator: Plus, most preventive maintenance can be done on your own in less than a day.

Block lettering of "1 Day" with the inside of the lettering showing part of an image of a flood.


Narrator: Flood prevention actions can lower your risk of flooding.

The block text morphs into the entire image, showing a flooded rural area.

Narrator: But they can't eliminate it entirely.

The image pans up to the sky to reveal a blue background, and the text points are revealed on screen as they are read by the Narrator.


  1. Have a backup plan
  2. Check your home for flood risks
  3. Install water barriers
  4. Talk to your insurance provider

Narrator:  Have a back up plan. Check your home for flood risks often, install water barriers on your property, and talk to your insurance provider to see if you have flood coverage — especially if your property is in a high-risk flooding area.

TEXT ON SCREEN: Don't wait for the water!

Narrator:  Don't wait for the water. Find out how you can act now to prevent flooding in your home later.

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