Atlantic Canadian multi-sectoral trade & investment mission to China

Backgrounder

Context

Federal ministers and Atlantic premiers announced they will lead a multi-sectoral trade and investment mission to China in November 2018.

The mission will support Atlantic Canadian businesses and organizations in the food, clean growth, education and tourism sectors that are looking to create new partnerships and build business-to-business relationships in China, Canada’s second largest trading partner after the United States.

This mission supports the trade and investment pillar of the Atlantic Growth Strategy which is designed to expand Atlantic Canada’s international markets, and promote and position the region to attract new investments and tourism.

Mission Objectives

  • Facilitate market access for Atlantic Canadian small- and medium-sized enterprises that are export-ready and have an ability to do business in the Chinese market.
  • Create trade and investment opportunities to promote Atlantic Canadian food and clean growth products.
  • Promote Atlantic Canadian education institutions to Chinese students interested in pursuing their education in Canada.
  • Promote Canada as a prime tourism destination by leveraging the Canada-China Year of Tourism.
  • Strengthen cultural and economic relationships between Canada and China.

Sectors targeted for recruitment

  • Food and beverage producers including seafood
  • Clean growth
  • Education sector
  • Tourism (Atlantic Canada as a destination)

Companies will be recruited to participate based on the objectives of the mission, their alignment with the target sectors and their level of export readiness.

Program and itinerary

The mission’s itinerary and the business program are currently under development. The goal of the
multi-sectoral trade and investment mission is to maximize opportunities for the participating Atlantic Canadian businesses and educational institutions.

The business program will include: business briefings and business-to-business meetings tailored to participants’ needs and organized by the Canadian Trade Commissioner Service in China, site visits, and networking events that will include diplomatic briefings with federal ministers and Atlantic premiers.

Recruitment

The Atlantic Canada Opportunities Agency (ACOA) will work closely with trade officials from other federal organizations and the Atlantic provincial governments to identify companies and educational institutions that could benefit from this trade and investment mission.

Businesses and educational institutions that are interested in being part of the multi-sectoral trade and investment mission to China can express their interest by communicating with the ACOA office nearest them.

Additional updates on mission planning will be made available over the coming months.


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