Labrador’s stunning terrains and rugged beauty attracts year-round adventure seekers from across the globe. The region is also home to proud, tightknit communities which help make this unique place even more special. Our government’s investments in tourism and community development allow strong infrastructure and sustainable growth, while helping keep Labrador as a popular travel destination.

“When we can share the unrivaled beauty of Atlantic Canada’s many landscapes with the world in a sustainable, memorable and welcoming way, we enhance the quality of life for those who proudly call these places home. Today’s investment will help bolster our tourism industry and create new opportunities that will benefit the entire region.’’

-  The Honourable Ginette Petitpas Taylor, Minister of Official Languages and Minister responsible for ACOA.

 

“This funding is fantastic news for Labrador and its residents. We are extremely proud of what we have here and love sharing it with the world. Investment of this level allows us to keep sharing it for generations to come.”

- Yvonne Jones, MP for Labrador

“Our government is pleased to provide support for these three projects to support tourism and create new opportunities. Supporting the Labrador Hunting and Fishing Association, the Southern Labrador Development Association and the Birch Brook Nordic Ski Club, means vital funds will go into areas of Labrador that will further build the economy in the region and allow us to show those from outside the big land, what we have to offer.”

- The Honourable Lisa Dempster, Minister of Labrador Affairs and Minister Responsible for Indigenous Affairs and Reconciliation

• ACOA’s investments were delivered through the following four programs:

  • The Innovative Communities Fund (ICF) helps communities to find opportunities for growth, leading to long-term employment and a stronger local economy.
  • The Canada Community Revitalization Fund (CCRF), launched in June 2021 and ended on March 31, 2023,  provided $500 million over two years to Canada’s regional development agencies (RDAs) to invest in shared and inclusive public spaces to make them safer, greener and more accessible.
  • The Tourism Relief Fund (TRF), launched in July 2021 and ended on March 31, 2022, was a $500-million national program to support the tourism sector in Canada, including $485 million for regional priorities administered by Canada’s regional development agencies.
  • The Rediscover Main Streets Initiative (RMSI) complemented other federal, provincial and municipal support measures by investing in activities that inspire locals and tourists to re-experience Atlantic Canada’s main streets, downtowns and neighbourhoods.

Associated links

• Canada Community Revitalization Fund in Atlantic Canada
• Tourism Relief Fund
• Innovative Communities Fund
• Rediscover Main Streets Initiative

Catherine Mounier-Desrochersa

Director of Communications

Office of the Ministre of Official Languages and responsible for the Atlantic Canada Opportunities Agency (ACOA)

343-576-0289

catherine.mounier-desrochers@acoa-apeca.gc.ca

Julie Afonso

Manager, Communications

Atlantic Canada Opportunities Agency

Julie.Afonso@acoa-apeca.gc.ca

Lesley Clarke

Industry, Energy and Technology

709-729-5777, 709-699-2910

lesleyclarke@gov.nl.ca

Alison Keats

General Manager, Birch Brook Nordic Ski Club

(709) 899-3189

manager@birchbrook.ca