2019 to 2020 Annual Report on Advertising: Standing Committee on Public Accounts—February 23, 2021

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Release of the 2019 to 2020 Annual Report on Government of Canada Advertising Activities

Context

Public Services and Procurement Canada (PSPC) is responsible for publishing an annual report on Government of Canada advertising activities and expenditures. The 2019 to 2020 Annual Report on Government of Canada Advertising Activities was published on the Government of Canada website on January 29, 2021. It covers activities undertaken during fiscal year 2019 to 2020, from April 1, 2019 to March 31, 2020.

Suggested response

If pressed on digital media spending on American platforms:

Background

The Annual Report on Government of Canada Advertising Activities has been published by Public Services and Procurement Canada since fiscal year 2002 to 2003. In 2016, the Minister approved a fixed annual publishing date for the report on the last business day of January.

Information in the report is collected and validated from the government institutions that have undertaken advertising activities over the fiscal year. This includes institutions subject to the Policy on Communications and Federal Identity, as set out under schedules I, I.1 and II of the Financial Administration Act, unless excluded by specific acts, regulations or orders in council.

Government advertising spending over the past 10 years:

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