Advertising fund allocations
Funding for federal advertising activities can come from the Central Advertising Fund, and/or from departmental reference levels.
The tables that follow list current campaigns funded from the Central Advertising Fund. This information is updated in January, April, July and October. Advertising allocations for previous years are also available.
2022-2023
October 1st - December 31st, 2022 (Quarter 3)
| Department/Agency | Campaigns | 2022/2023 ($) |
|---|---|---|
| Canada Revenue Agency | Benefits and Credits | 2,500,000 |
| Scams | 850,000 | |
| Learn About Your Taxes | 250,000 | |
| Communications Security Establishment Canada | Online Disinformation | 500,000 |
| Employment and Social Development Canada | National Skilled Trades | 3,000,000 |
| Accessibility: Inclusive Workplaces | 500,000 | |
| Services for Seniors | 2,500,000 | |
| Global Affairs Canada | Travel and Border | 500,000 |
| Immigration, Refugees and Citizenship Canada | Newcomer Services | 1,000,000 |
| Parks Canada | National Tourism Campaign | 625,000 |
| Public Health Agency of Canada | Childhood Vaccination | 500,000 |
| Public Safety Canada | Firearms | 3,500,000 |
| Emergency Preparedness | 1,500,000 | |
| Total | 17,725,000 | |
to (Quarter 2)
No new advertising allocations were made during Quarter 2.
April 1 to June 30, 2022 (Quarter 1)
| Department/Agency | Campaigns | 2022/2023 ($) |
|---|---|---|
| Canada Revenue Agency | Benefits and Credits |
3,500,000 |
| Employment and Social Development Canada | Jobs and Skills |
1,500,000 |
| Department of Finance Canada | COVID-19 Economic Support and Recovery |
10,000,000 |
| Immigration, Refugees and Citizenship Canada | Newcomer Services |
1,000,000 |
| Parks Canada | Parks Canada Visitation and Conservation National Campaign |
3,000,000 |
| Public Services and Procurement Canada | Emerging Needs Fund |
1,000,000 |
Veterans Affairs Canada |
Remembrance |
2,150,000 |
| Mental Health Services | 2,000,000 | |
| Total | 24,150,000 |
|
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