The Chamber of Commerce for Greater Moncton launches Electric Summer Social Tour through Rediscover Main Streets

News release

July 11, 2022 · Moncton, New Brunswick · Atlantic Canada Opportunities Agency (ACOA)

Atlantic Canada’s main streets, downtowns and neighbourhoods are vibrant spaces where people gather to enjoy all that our urban and rural communities have to offer. After more than two years of the pandemic, people are yearning to safely connect and return to the region’s downtown areas. The Government of Canada, through the Rediscover Main Streets initiative, is supporting community-led projects that will bring energy back to these lively and important community hubs.

Today, the Honourable Ginette Petitpas Taylor, Minister of Official Languages, Minister responsible for ACOA and Member of Parliament for Moncton-Riverview-Dieppe, announced an investment of $350,000 through the Rediscover Main Streets initiative for the Chamber of Commerce for Greater Moncton (CCGM).

This support will help the CCGM launch the Electric Summer Social Tour. Throughout the summer, five regional ambassadors will travel in electric vehicles to connect with local business owners, meet their customers and promote events happening in communities and downtown cores across the province. The tour will culminate with “Local-Fest”, a premier event inviting the involved businesses back to Moncton to share product offerings and celebrate the love for shopping local in New Brunswick. 

The Rediscover Main Streets initiative helps non-profit organizations team up to create new activities, develop marketing initiatives and promote events, all of which encourage residents and visitors alike to rediscover what the region’s communities have to offer and drive more support for local businesses.

The Government of Canada is committed to helping small businesses and local communities recover and together work hard to build a strong and resilient economic recovery that works for every Canadian.


“Our main streets, downtowns and neighborhoods are at the heart of our vibrant rural and urban communities here in Atlantic Canada. The Chamber of Commerce for Greater Moncton’s Electric Summer Social Tour will help breathe new life in our communities big and small, re-energize our downtown areas and motivate residents and visitors to come out and enjoy everything our businesses have to offer.

-        The Honourable Ginette Petitpas Taylor, Minister of Official Languages and Minister responsible for ACOA

“After more than two years of economic hardship caused by the pandemic, our downtowns need support. ACOA’s Rediscover Main Street is the perfect antidote to our economic ills. The Chamber of Commerce for Greater Moncton believes our Electric Summer Social Tour – Main Street Edition will raise the profile of downtown businesses around the province and encourage people to return to support these hard-working entrepreneurs.”

-        John Wishart, CEO, Chamber of Commerce for Greater Moncton

Quick facts

  • The Chamber of Commerce for Greater Moncton has been the voice of the Greater Moncton business community since 1891, working to promote the success of its members and foster the well-being of the overall business community. Its vision has always been to help propel the Greater Moncton region to unrivaled economic growth, leading New Brunswick to a prosperous future.

  • On March 18, 2022, ACOA launched Rediscover Main Streets a $10 million initiative to support locally-driven measures aimed at encouraging Atlantic Canadians and visitors to rediscover main streets and neighbourhoods across the region. 

  • The Rediscover Main Streets initiative complements other federal, provincial and municipal measures to help businesses and communities build back better. 

  • Since the beginning of the pandemic, ACOA has invested just under half a billion dollars to help businesses and organizations through the COVID-19 pandemic, protecting more than 20,000 jobs in communities across the region.

Associated links


Catherine Mounier-Desrochers
Director of Communications
Office of the Minister of Official Languages and of the
Atlantic Canada Opportunities Agency

Dominique Bouchard
Senior Communications Officer
Atlantic Canada Opportunities Agency  

John Wishart
The Chamber of Commerce for Greater Moncton

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