List of Canadian Advertising Preclearance Agencies

Section 1: Agencies that have notified Health Canada that they have publicly self-attested to meeting Health Canada's recommended criteria for the preclearance of advertising material of non-prescription drugs and natural health products directed to consumers.

Recommended Criteria for the preclearance of advertising material of non-prescription drugs and natural health products directed to consumers.

Disclaimer:
Only agencies which have notified Health Canada that they have publicly attested to meeting Health Canada's criteria are included. Although Health Canada works in collaboration with these agencies, this list is not a recognition or an endorsement of the agencies by Health Canada. This information is provided as a source to consumers and to industry in order to make informed choices when selecting a preclearance agency for the review of advertising material.

Health Canada is the national regulatory authority for health product advertisements. Health product advertisements should not be false, misleading or deceptive. To this end, Health Canada provides policies to effectively regulate marketed health products, puts in place guidelines for the interpretation of the Regulations, and oversees regulated advertising activities.

Health Canada will use a risk based approach in its compliance and enforcement activities and reserves the right to enforce the advertising provisions contained in federal legislation.

 Advertising Standards Canada
Vice President, Advertising Standards Canada Clearance Services
175 Bloor Street East,
South Tower, Suite 1801
Toronto, Ontario
M4W 3R8

Telephone: 416-961-6311
Fax: 416-961-7904

 MIJO
Director, Clearance and Verification Services
635 Queen St. East
Toronto, Ontario
M4M 1G4

Telephone: 416-778-5597
Fax: 416-778-5989

Section 2: Agencies recognized by Health Canada for advertising material for all health products directed to health professionals.

 Pharmaceutical Advertising Advisory Board
Commissioner
1305 Pickering Parkway, Suite 300
Pickering, Ontario
L1V 3P2

Telephone: (905) 509-2275
Fax: (905) 509-2486

Section 3: Agencies that provide advisory opinions on messages directed to consumers for prescription drugs and on educational material discussing a medical condition or disease.

 Advertising Standards Canada
Vice President, Advertising Standards Canada Clearance Services
175 Bloor Street East,
South Tower, Suite 1801
Toronto, Ontario
M4W 3R8

Telephone: 416-961-6311
Fax: 416-961-7904

 Pharmaceutical Advertising Advisory Board
Commissioner
1305 Pickering Parkway, Suite 300
Pickering, Ontario
L1V 3P2

Telephone: 905-509-2275
Fax: 905-509-2486

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