The Government of Canada encourages sport participation and physical activity through strategic investments in Canada's sport system. These investments include funding to help children and youth and under-represented groups (for examples: women and girls, persons with a disability and Aboriginal peoples) through a number of activities managed by Sport Canada.
Gender Equity in Sport
In the 2018 Federal Budget, the Government of Canada announced a target to achieve gender equity in sport at every level by 2035. This included an initial three-year commitment of $30 million. Sport Canada has developed a Gender Equity in Sport Strategy to target this funding to:
- Increase women in coaching, officiating, and leadership positions in sport;
- Deliver measures to increase the participation of girls and women in sport;
- Address gender-based violence in sport; and
- Improve the availability of research and data to support evidence-based decision-making.
A Gender Equity Secretariat at Sport Canada is responsible for implementing the Strategy. The Secretariat supports, administers and monitors existing and emerging gender equity initiatives and programs, and looks at innovative ways of addressing the challenges of participation and retention of girls and women in sport.
In 2018, the Gender Equity Secretariat supported a Working Group on Gender Equity in Sport. The Working Group gathered the experiences, perspectives and insights of 12 champions for gender equity in sport and provided a range of views and advice on strategies to better understand and serve the specific needs of women and girls in sport.
Concussions in sport
The Government of Canada recognizes that too many individuals experience concussions during sport and recreation activities, sometimes with tragic outcomes. Concussions in sport are a recognized public health issue because of their frequency and their potential short- and long-term consequences.
Financial Support for Organizations
Financial contributions through Sport Canada to recipient organizations such as Canadian Tire Jumpstart, ParticipACTION and Physical Health and Education Canada support a variety of projects and activities aimed at getting Canadian children and youth involved in sport and physical activity. These contributions help increase access to sport programming, to assist in sport promotion, and to teach children the basics of physical activity (Physical Literacy).
In 2019-2020, Sport Canada provided approximately $3.4 million to specifically promote participation in sport for children and youth through the following organizations: ParticipACTION, Motivate Canada, Physical Health Education Canada, Canadian Tire Jumpstart,Go KidSport, and Le Grand Défi Pierre Lavoie.
National Sport Organizations, National Multisport Service Organizations and Canadian Sport Centres and Institutes support sport development through training and competitive sport.
Sport Development Pathway
Sport Canada also helps children and youth participate and excel in sport through the implementation of Sport for Life, a Federal-Provincial/Territorial framework promoting competency in fundamental motor skills. Sport Canada supports each stage of sport development by providing programs and services to help grow athletes, coaches, officials and leaders.
- Sport for Life is a movement that improves the quality of sport and physical activity in Canada through improved athlete training and coordination in is a collaborative framework that promotes competency in fundamental motor skills and keeping Canadians active for life with recreational sport and physical activity.
- A key feature of Sport for Life is Long Term Development (LTD) that provides a developmental pathway that helps Canadians to play, train and compete from childhood through all phases of adulthood.
Bilateral Agreements with the Provinces and Territories
The Government of Canada encourages sport participation and physical activity among children and youth by supporting sport participation projects and activities through bilateral agreements with provinces and territories.
The primary objectives of the bilateral agreements are:
- to support projects that strengthen physical literacy and children and youth participation that are compatible with the first three stages of Sport for Life or programming at comparable stages that exist across jurisdictions;
- to support projects that provide opportunities for persons from under-represented and/or marginalized populations to actively participate in sport including in roles as athletes, coaches, officials and volunteer leaders.
- to strengthen Indigenous Capacity and Leadership for the Provincial/Territorial Aboriginal Sport Bodies (PTASBs); and
- to increase culturally relevant sport programming for Indigenous children and youth at the community level.
For information on the initiatives undertaken in these bilateral agreements which are led by the provinces and territories, please refer to the table below for the contact person in your province or territory.
|Provinces and territories||Inquiries||Contact person||Titles||Departments||E-mail address||Telephone number|
|Alberta||General information (including Covid-19 Emergency Support Fund)||Tim Bjornson||Director, Sport Development||Department of Multiculturalism and Status of Women||Tim.Bjornson@albertasport.ca||(780) 422-7108|
|British Columbia||General information (including Covid-19 Emergency Support Fund)||Sharon White||Senior Sport Consultant||Ministry of Tourism, Arts, Culture, and Sport||Sharon.D.White@gov.bc.ca||(250) 387-5651|
|Manitoba||General information (including Covid-19 Emergency Support Fund)||Michael Benson||Director, Sport Secretariat||Department of Sport, Culture and Heritage||Michael.Benson@gov.mb.ca||(204) 945-8834|
|New Brunswick||General information||Shona Thibodeau||Coordinator, Sport - Go NB||Department of Tourism, Heritage and Culture||Shona.Thibodeau@gnb.ca||(506) 470-1317|
|Covid-19 Emergency Support Fund||Jennifer Bent-Richard||Director, Sport and Recreation||Department of Tourism, Heritage and Culture||Jennifer.Bent-Richard@gnb.ca||(506) 259-5109|
|Newfoundland and Labrador||General information (including Covid-19 Emergency Support Fund)||Jaime Collins||Manager of Programs and Strategic Initiatives||Department of Tourism, Culture, Arts and Recreationemail@example.com||(709) 729-0855|
|Northwest Territories||General information (including Covid-19 Emergency Support Fund)||Damon Crossman||Manager of Sport and Recreation||Department of Municipal and Community Affairs||Damon_Crossman@gov.nt.ca||(867) 767-9166 ext 211110|
|Nova Scotia||General information (including Covid-19 Emergency Support Fund)||Michelle Aucoin||Director, Provincial Services||Department of Communities, Culture & Heritage||Michelle.firstname.lastname@example.org||(902) 424-0990|
|Nunavut||General information (including Covid-19 Emergency Support Fund)||Kerby Corcoran||Sport & Recreation Development Officer||Department of Community and Government Serviceemail@example.com||(867) 793-3325|
|Ontario||General information||Deborah Lee||Policy Advisor||Ministry of Heritage, Sport, Tourism and Culture Industriesfirstname.lastname@example.org||(416) 848-3453|
|Covid-19 Emergency Support Fund||Eric Sinker||Senior Coordinator||Ministry of Heritage, Sport, Tourism and Culture Industriesemail@example.com||(647) 588-7830|
|Prince Edward Island||General information (including Covid-19 Emergency Support Fund)||Jo-Anne Wallace||Amateur Sport and Region Coordinator||Department of Health and Wellnessfirstname.lastname@example.org||(902) 859-8861|
|Quebec||General information (including Covid-19 Emergency Support Fund)||Éric Pilote||Sport Advisor||Ministry of Educationemail@example.com||(418) 646-6137 ext 3660|
|Saskatchewan||General information (including Covid-19 Emergency Support Fund)||Dale Measner||Senior Sport Consultant||Ministry of Parks, Culture and Sportfirstname.lastname@example.org||(306) 798-8055|
|Yukon||General information (including Covid-19 Emergency Support Fund)||Megan Cromarty||First Nations Recreation & Sport Consultant||Department of Community Services||Megan.Cromarty@gov.yk.ca||(867) 667-3778|
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