Targeted Audit of Selected L2 Business Practices

ADM(PA)
Assistant Deputy Minister (Public Affairs)
ADM(RS)
Assistant Deputy Minister (Review Services)
ARA
Accountability, Responsibility and Authority
CAF
Canadian Armed Forces
CDS
Chief of the Defence Staff
CDSO
Office of the Chief of the Defence Staff
COS
Chief of Staff
DGO
Director General Operations
DM
Deputy Minister
DND
Department of National Defence
DOS
Director of Staff
FAM
Financial Administration Manual
MILPERSCOM
Military Personnel Command
OPI
Office of Primary Interest
PA
Public Affairs
PR Ops
Public Relations Operations
SJS
Strategic Joint Staff
SOP
Standard Operating Procedure
TB
Treasury Board
THCEE
Travel, Hospitality, Conference and Event Expenditures
VCDS
Vice Chief of the Defence Staff
VCDSO
Office of the Vice Chief of the Defence Staff


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Statement of Conformance

The audit findings and conclusions contained in this report are based on sufficient and appropriate evidence gathered in accordance with procedures that meet the Institute of Internal Auditors’ International Standards for the Professional Practice of Internal Auditing. The audit thus conforms to the Internal Auditing Standards for the Government of Canada as supported by the results of the quality assurance and improvement program. The opinions expressed in this report are based on conditions as they existed at the time of the audit and apply only to the entity examined.


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Background

Figure 1. Groups that support PR and Outreach Activities.
Figure 1. Groups that support PR and Outreach Activities. This table outlines the roles of different stakeholders.
Figure 1 Details - Groups that support PR and Outreach Activities.
Figure 2: PR Ops Lines of Business.
Figure 2. PR Ops Lines of Business. This figure outlines three PR events.
Figure 2 Details - PR Ops Lines of Business.


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Objective, Criteria, Methodology and Scope

Rationale for Engagement: In October 2018, the Offices of the Chief of the Defence Staff (CDS) and the Vice Chief of the Defence Staff (VCDS) jointly requested that Assistant Deputy Minister (Review Services) (ADM(RS)) perform an engagement to provide assurance on PR Ops business practices by reviewing the following: business practices currently in place; practices meet the needs of the PR Ops Team; practices conform to DND/CAF and Government of Canada regulations, and meet external expectations.

Table 1. Objective, Criteria, Methodology and Scope.

Objective

To provide assurance that the governance mechanisms and business practices currently in place within the CDS PR Ops Team are adequate, and to identify opportunities for improvement.

Criteria

  1. Governance structures, training and mechanisms are in place to provide effective oversight, and to support event planning and implementation of PR Ops events.
  2. Risks to the achievement of program objectives have been identified, mitigated, monitored and reported in accordance with departmental policies and guidelines.
  3. Controls are in place to support the accurate, timely, valid and consistent processing of PR Ops Program events, in accordance with mandatory requirements.

Methodology

  1. Identify relevant business practices, governance and control mechanisms in place, assess adequacy and conformance with DND/CAF and Government of Canada regulations.
  2. For Fiscal Year (FY) 2017/18 to FY 2018/19, analyze a sample of event authorization documentation. Two Team Canada Visits and six CAF Appreciation events were randomly selected for analysis.
  3. Interview key stakeholders and consult subject matter experts.
  4. Obtain and review historical investigation reports to be used for context.
  5. Reviewed Defence Resource Management Information System information to validate event costing.

Scope

All business practices, including governance mechanisms, for PR Ops events and activities, from FY 2017/18 to FY 2018/19.

Table 1. Objective, Criteria, Methodology and Scope. This table outlines the objective, criteria, methodology and scope of this audit.

Table 1 Details - Objective, Criteria, Methodology and Scope.


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PR Ops Program Stakeholders

Table 2. PR Ops Program Stakeholders.

Stakeholder

Role

PR Ops

  • CAF Office of Primary Interest (OPI) for all CAF Appreciation and other public recognition events - the Chief of Protocol determines the level of CAF participation in and support to proposed events, on behalf of CDS.Footnote 1 
  • Delegated authority by CDS to plan, coordinate and execute these events, often in collaboration with SJS.
  • Collaborate with SJS and event stakeholders on Team Canada visits on behalf of CDS.
  • Fund specific costs to support these events, such as participant travel costs to and from Ottawa.

CDSO

  • Home of PR Ops Program during audit scope (2016 - May 2019).

VCDSO

  • Provides independent oversight of CDSO administrative functions, including PR Ops.

SJS

  • Current home of PR Ops Program (May 2019 – Present).
  • Previously housed PR Ops Program; managed activities (2012-2016).
  • Provide PR Ops with operational support to Team Canada events.

ADM(PA)

  • Functional authority for DND and CAF public affairs.
  • Original home of PR Ops Program; managed activities (2005-2012).

Environments

  • Lead for certain CAF Appreciation events, galas and public events.

Table 2. PR Ops Program Stakeholders. This table outlines the various stakeholders and their roles.

Table 2 Details - PR Ops Program Stakeholders.


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Summary of Findings

The PR Ops Program was tested against the most recent policies, guidance and standards to provide assurance that the governance mechanisms and business practices currently in place within the PR Ops Team are adequate, and to identify opportunities for improvement.

Table 3. Summary of Findings.

PR Ops Program - ◐

1. Governance

  • While program-level directives and mandatory guidance are in place, they require review and updating to ensure that accountabilities, responsibilities and authorities (ARA) are clear, accurate and compliant with DND and Government of Canada requirements.
  • At the time of the audit, senior management within the VCDSO and CDSO had awareness of the PR Ops Program.
  • While required training is not always taken, training occurs on-the-job. There is no reference manual to guide military or civilian PR Ops staff. As well, there is no mechanism for knowledge transfer to support longer-term requirements of the program and ensure the effectiveness of the PR Ops Program.

PR Ops Program - ○
Team Canada - ○
CAF Appr. - ○
Galas – n/a

2. Risk Management

  • Risks are not identified, mitigated or managed to ensure that the PR Ops Program delivers on its objectives.
  • Risk management information is not reported to senior management to support informed decision making.

PR Ops Program - ◐
Team Canada - ○
CAF Appr. - ◐
Galas - ●

3. Controls

  • Informal processes, administrative tools and mechanisms to support the planning, coordination and documentation of events exist for some lines of business.
  • Formal controls are required to ensure events are conducted in compliance with all applicable DND/CAF and Government of Canada requirements.
  • Processes generally in place and operating effectively / ◐ Some deficiencies or areas for improvement / ○ Processes to be developed or implemented

Table 3. Summary of Findings. This table outlines the processes currently in place and whether or not the are operating effectively.

Table 3 Details - Summary of Findings.


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Governance

While program-level directives and mandatory guidance are in place, they require review and updating to ensure that ARAs are clear, accurate, and compliant with DND and Government of Canada policies and guidance.

Expectation:

Governance structures, training and mechanisms are in place to provide effective oversight and to support event planning and implementation of PR Ops events.

Context:

Notable Practice

PR Ops staff consult and seek formal assurance from the DND conflict of interest subject matter expert before accepting invitations to participate in galas and other public events.

Findings:

ARAs require updating and clarification.

PR Ops events are not clearly defined as an event or operational activity in departmental guidance.

Risks:

Without well-defined roles and responsibilities, clear definition of which activities are considered events, and up-to-date guidance, there is a risk that PR Ops events may not be conducted in compliance with applicable Government of Canada and Departmental guidance, including the appropriate exercise of delegated authorities.

Recommendations:

1. To support the effective implementation of PR Ops events, ADM(RS) recommends relevant program directives be reviewed and updated in accordance with DND/CAF and Government of Canada requirements to ensure that ARAs are clear and accurate.
OPI: Director of Staff (DOS) of SJS

2. To support the effective implementation of PR Ops events, ADM(RS) recommends relevant financial directives and guidance be updated to clearly define and distinguish between operational activities and events for the PR Ops lines of business.
OPI: ADM(FIN)/CFO


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Governance – Training

While required training is not always taken, training occurs on-the-job. There are no standard operating procedures (SOP) to guide PR Ops staff and to support knowledge transfer.

Expectation:

Formal training and reference materials are in place to support knowledge transfer and an effective PR Ops Program.

Context:

Findings:

Much program corporate knowledge currently resides with a single full-time civilian employee.

Training is required to support staff.

Risks:

Recommendation:

3. To ensure PR Ops staff have the knowledge and skills needed to perform their jobs effectively, ADM(RS) recommends relevant training be identified and guidance provided.
OPI: DOS SJS


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Risk Management

Risks are not identified and documented to support effective risk management and delivery of program objectives. Risk management information is not reported to senior management to support informed decision making.

Expectation:

Risks to the achievement of program objectives have been identified, mitigated, monitored and reported in accordance with departmental policies and guidelines.

Context:

Findings:

No evidence of risk management conducted for the program, lines of business or individual events.

Monitoring and reporting activities observed are informal and occurring on an ad hoc basis.

Risks:

Recommendation:

4. To support decision making and ensure that senior management is aware of risks that may prevent the program from meeting its objectives, ADM(RS) recommends incorporating risk management practices into policies and procedures. This should include:

OPI: DOS SJS

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Controls

Informal processes, administrative tools and mechanisms to support the planning, coordination and documentation of events exist for some lines of business. SOPs are required to ensure events are effective, efficient and conducted in compliance with all applicable DND/CAF and Government of Canada requirements.

Expectation:

Controls are in place to support the accurate, timely, valid and consistent processing of PR Ops Program events, in accordance with mandatory requirements.

Context:

Note that the findings in this section relate to the PR Ops Program roles only, as associated with said events.

Findings:

CDSO finance clerks use a variety of general financial and budgeting procedures and tools.

PR Ops staff continually recreate operating procedures for each subsequent event.

PR Ops documentation retention practices are inconsistent and insufficient.

Areas notably lacking include:

Risks:

Recommendation:

5. To ensure the proper exercise of authorities and accountabilities of program events, in accordance with mandatory requirements, ADM(RS) recommends revising and implementing SOPs that will support accountability. Specifically:

OPI: DOS SJS

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Conclusion

The PR Ops Program performs a number of PR functions, on behalf of CDS, to boost morale of CAF members. Given the significance of these events, as well as the increased public scrutiny they attract, the governance mechanisms and business practices supporting this program need strengthening to ensure program objectives are met, and events are conducted in compliance with all applicable departmental and Government of Canada requirements.

While some governance structures and mechanisms are in place, ARAs require clarification, and program-level directives and guidance need updating. While required training is not always taken, training occurs on-the-job. The development of reference materials will provide PR Ops staff with the necessary skills, knowledge and understanding to perform their duties, and will ensure knowledge transfer to support the longer-term requirements of the PR Ops Program, and ensure its effectiveness.

Within the PR Ops Program, risks are not identified and documented, or formally reported to senior management. Inclusion of risks and mitigation strategies in briefing and approval materials for all events is required to support the program and its operational delivery. Monitoring and reporting of risks, including to the DM and CDS, should be implemented as part of the event approval process to improve oversight of the PR Ops Program.

Control testing found that informal processes, administrative tools and mechanisms to support the budgeting, planning and coordination, and documentation of events exist for some lines of business. SOPs are required to ensure events are conducted in compliance with all applicable departmental and Government of Canada requirements.


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Annex A – Management Action Plan

ADM(RS) uses recommendation significance criteria as follows:

1. Governance (High)

Recommendation:

To support the effective implementation of PR Ops events, ADM(RS) recommends relevant program directives be reviewed and updated in accordance with DND/CAF and Government of Canada requirements to ensure that ARAs are clear and accurate.

Management Action

  1. SJS will work with DND Corporate Secretary to seek guidance on establishing proper ARAs for the PR Ops program and lines of business.
  2. SJS will work with DND Corporate Secretary to analyze which governance committee SJS could report to on PR Ops matters.
  3. SJS will ensure the Directive on CAF Public Outreach (2018) and the CDS Directive for support to CAF Appreciation and Other Public Recognition Events Honouring Canadian Armed Forces Members (2016) will be amended to reflect the responsibilities of PR Ops and its transfer from CDSO to SJS.
  4. SJS PR Ops will update financial procedures to be in accordance with SJS financial directives and practices.

OPI: DOS SJS/DGO
Target Date: April 1, 2020 (There is no target date on item 3 and subject to other stakeholders timelines)

2. Governance (High)

Recommendation:

To support the effective implementation of PR Ops events, ADM(RS) recommends relevant financial directives and guidance be updated to clearly define and distinguish between operational activities and events for the PR Ops lines of business.

OPI: ADM(FIN)/CFO

Planned Action:

ADM(Fin)/CFO agrees with ADM(RS)’s recommendation.

ADM(Fin)/CFO is in the process of updating its Financial Administration Manual (FAM) Policy on Conference and Event Expenditures in alignment with the recently issued TB Directive on THCEE and as part of the Department’s Financial Management Policy Renewal.

Milestone (FY 2020/21):

As part of the update of this FAM, ADM(Fin)/CFO will engage with various key DND/CAF stakeholders to clearly define and distinguish between operational activities and events for PR Ops lines of business in alignment with the TB Directive and Guide on THCEE. All changes will be documented and communicated by October 31, 2020.

Target Date: October 31, 2020

3. Governance (High)

Recommendation:

To ensure PR Ops staff have the knowledge and skills needed to perform their jobs effectively, ADM(RS) recommends relevant training be identified and guidance provided.

Management Action

Understanding no specific military training exists within DND/CAF for the skillsets required for public relations or the organisation of events:

  1. PR Ops will create terms of reference for each individual position of PR Ops which will facilitate personnel transfers and interoperability.
  2. PR Ops will create an “On the Job Training” package for each individual position based on their primary responsibility. Given the small size of the team, the training package will also address interoperability.

OPI: DOS SJS/DGO
Target Date: June 1, 2020

4. Risk Management (Very High)

Recommendation:

To support decision making and ensure that senior management is aware of risks that may prevent the program from meeting its objectives, ADM(RS) recommends incorporating risk management practices into policies and procedures. This should include:

Management Action

  1. PR Ops will develop directives on program and project risks and will include risks and mitigation strategies in the PR Ops Event planning process
  2. SJS will monitor risks on a regular basis and SJS will communicate those risks to senior management as part of the approval process or when deemed necessary

OPI: DOS SJS/DGO
Target Date: December 1, 2020

5. Controls (High)

Recommendation:

To ensure the proper exercise of authorities and accountabilities of program events, in accordance with mandatory requirements, ADM(RS) recommends revising and implementing SOPs that will support accountability. Specifically:

Management Action

  1. PR Ops will develop an event planning process which will be based on lessons learned and will ensure that procedures are followed in terms of budgeting, risk management, coordination and contingency planning. Checklists will be established in order to ensure proper documentation is captured for each event.
  2. Checklists will also be established for the execution phase referencing the event plan and contingencies.
  3. A PR Ops lessons learned program will be established to capture the lessons learned for each event and to establish trends in order to develop mitigation strategies and adapt the planning process accordingly.

OPI: DOS SJS/DGO
Target Date: December 1, 2020


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Annex B – DND Authority Matrix

Table B-1. DND/CAF Travel, Hospitality, Conference and Event Expenditures Approval levels.

APPROVING AUTHORITY

Minister

Deputy Minister

Chief of the Defence Staff, Associate DM, Ombudsman, Level 1 Advisor

Level 2 Advisor (Mil) with Authority of Commander of Command

Other Level 2 Advisor (Mil & Civ)

Director, Base Commander & Equivalent

Other Responsibility Centre Manager

EVENT APPROVAL

Over
$50,000

$50,000

$25,000

$25,000

$25,000

$25,000

$10,000

HOSPITALITY APPROVAL

Over
$50,000

$50,000

$3,000

$3,000

$2,000

$1,000

$1,000

HOSPITALITY/
EVENT with ALCOHOL

Required if DM attends

Required

X

X

X

X

X

Table B-1. DND/CAF Travel, Hospitality, Conference and Event Expenditures Approval levels.Footnote 2 

Table B-1 Details - DND/CAF Travel, Hospitality, Conference and Event Expenditures Approval levels.


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Annex C – Definitions

Definitions

Event Approval Considerations


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Annex D – PR Ops Event Roles

Table D-1. PR Ops Event Roles.

 

CAF Appreciation

Team Canada

Galas and Other Public Events

PR Ops Team

Coordinates event proceedings and CAF participation between event hosts and tasked environment.

Responsible for event authorization and administrative details, including the planning and coordinating of volunteer hospitality and travel.

Provide protocol advice pertaining to CAF attendees.

SJS

 

Responsible for operational activities while in theatre.

 

ADM(PA)

Original home to program, no longer consulted on events. ADM(PA) guidelines are still referenced.

Original home to program, no longer consulted on events. ADM(PA) guidelines are still referenced.

Original home to program, no longer consulted on events. ADM(PA) guidelines are still referenced.

Environments

Responsible for taskings, including the distribution of tickets to CAF members.

   

Table D-1. PR Ops Event Roles. This table outlines the roles each stakeholder has for various PR events.

Table D-1 Details - PR Ops Event Roles.


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