About Financial Literacy Month

From: Financial Consumer Agency of Canada


Hello. I’m Judith Robertson, Commissioner of the Financial Consumer Agency of Canada.

I am delighted to have this opportunity to launch the 11th edition of Financial Literacy Month. 

This is a challenging time. The financial marketplace is complex and increasingly digital. And many Canadians are continuing to struggle with the financial challenges caused by the pandemic.

Over the past 18 months, we have all recognized the importance of resilience in every aspect of our lives. Our finances are no different.  

Building Financial Resilience is the goal of the National Financial Literacy Strategy FCAC released this past summer. 

The National Strategy creates a framework for FCAC and stakeholders to work together to create a more accessible, inclusive, and effective financial ecosystem for all Canadians.

And this year, Financial Literacy Month will contribute to the National Strategy by focusing on the skills, capacity, and behaviours that are the building blocks to financial resilience. 

I applaud the many dedicated organizations across the country that are supporting Financial Literacy Month. 

And I encourage you to take some time this month to learn more about how to improve your financial resilience.

Together, we can create better financial outcomes for Canadians. 

Let’s make change that counts!

What is Financial Literacy Month

November is Financial Literacy Month.

During Financial Literacy Month, the Financial Consumer Agency of Canada (FCAC) engages with Canadians and works together with organizations from the private, public, and non-profit sectors to help strengthen the financial literacy of individuals and families.

Throughout the month, organizations from across the country are encouraged to host events and share resources aimed at helping Canadians understand their finances and empowering them to:

  • manage their money and debt wisely
  • save for the future
  • understand their financial rights and responsibilities

​​A complete list of financial literacy events and res​ources offered by Canadian organizations is available in the Canadian Financial Literacy Database​.​

Financial Literacy Month 2021

This year Financial Literacy Month will focus on the renewed National Financial Literacy Strategy 2021-2026 and the importance of building financial resilience in challenging times and a digital economy. The campaign theme Make change that counts! aligns with the theme of the National Strategy and its call to action to make changes to the financial ecosystem, to ensure it is accessible, inclusive, and effective for all Canadians.

Throughout the month, messages will focus on the following sub-themes based on the National Strategy’s key building blocks that have been proven to help consumers develop the skills, capacity, and behaviours that lead to financial resilience.

  • Week 1 (November 1 to 6): Managing expenses to keep up with bills and credit commitments
  • Week 2 (November 7 to 13): Managing debt to feel in control of your overall debt situation
  • Week 3 (November 14 to 20): Managing savings to prepare for financial shocks and unexpected expenses, and achieve your financial goals
  • Week 4 (November 21 to 30): Navigating the financial marketplace with knowledge and confidence

All stakeholders in the financial ecosystem have a role to play in helping reduce barriers, catalyze action, and work together, so that we can collectively help Canadians build financial resilience.

Promote Financial Literacy Month

Digital images, a social media toolkit and articles are available to help promote Financial Literacy Month in your community.

Join the conversation on FacebookInstagram and Twitter to help raise awareness of the importance of financial literacy. Use the hashtag #FLM2021 to follow and share information on social media.​

Submit resources or events into the Canadian Financial Literacy Database​

FCAC invites organizations across the country to include their financial literacy resources and events in the Canadian Financial Literacy Database. Simply login, if you already have an account, or register to submit your information into the database.

FCAC will review all submissions against a set of publicly-shared criteria before including them in the database.​

Why is financial literacy important​

Strengthening the financial literacy of Canadians is a key pillar of FCAC’s consumer protection mandate. As the financial marketplace grows increasingly complex, it is crucial that Canadians have the knowledge, skills, and confidence to make informed decisions about the financial products and services that best meet their needs. Financial literacy is important not only for the financial well-being of individuals, but also for the economy. Understanding the basics about money is as essential today as numeracy and basic literacy. ​

Financial literacy research​

Financial literacy research is a key part of FCAC’s efforts to improve financial literacy by understanding the behaviour and attitudes behind financial decisions. FCAC also seeks to understand the financial ecosystem within which these decisions are made. ​

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