CVITP tax clinic promotion toolkit

These resources will help your organization promote your free tax clinics. Content is downloadable, ready-to-use, and customizable.

Guidelines for using resources

To help reach various communities, we encourage you to:

Marketing resources

Posters

Download, print, and post.

Public service announcements

Download, customize, and send.

PSA message template 1

PSA message template 2

PSA message template 3

Social media

Promote your tax clinics using your organization’s Facebook and X (formerly Twitter) accounts. Social media images and messages may be used together or on their own. If using both, use the items that go together.

How to use

  1. Click the "Download image" button and a new window will open with the image. Right-click the image and select “Save image as…” to save the image on your device.
  2. Insert the saved image into the Facebook or X post you are preparing.
  3. After attaching the photo, copy and paste your chosen message into the caption of your post.

If you are posting a message on its own, copy and paste the message into the applicable social media platform.

Recruitment: Volunteers

Choose a Facebook message

  • Message 1

    English:

    Do you need help doing your taxes?

    NAME OF ORGANIZATION hosts free tax clinics and you may be eligible for help. Volunteers are ready and waiting.

    Location: [In-person or Virtual]
    Dates & Hours: [Clinic dates & times]
    Contact: [Phone number or email]

    Book an appointment today: [Website link or instructions]

    French:

    Vous avez besoin d’aide pour faire vos impôts?

    NOM DE L’ORGANISME organise des comptoirs d’impôts gratuits. Voyez si vous pouvez utiliser ce service. Les bénévoles sont là pour vous aider!

    Lieu : [en personne ou virtuellement]
    Dates et heures : [dates et heures d’ouverture du comptoir]
    Coordonnées : [numéro de téléphone ou courriel]

    Prenez rendez-vous dès aujourd’hui : [lien vers le site Web ou les directives à suivre]

  • Message 2

    English:

    Did you know that by doing your taxes, you could be eligible to receive a refund and access important benefit and credit payments such as the Canada child benefit or the GST/HST credit.

    NAME OF ORGANIZATION runs free tax clinics. Volunteers are ready to help you do your taxes.

    Who qualifies? Individuals with a modest income and a simple tax situation

    Location: [In-person or Virtual]
    Dates & Hours: [Clinic dates & times]
    Contact: [Phone number or email]

    Book an appointment: [Website link or instructions]

    French:

    Saviez-vous qu’en faisant vos impôts, vous pourriez obtenir un remboursement et des paiements de prestations et de crédits, comme l’allocation canadienne pour enfants ou le crédit pour la TPS/TVH?

    NOM DE L’ORGANISME organise des comptoirs d’impôts gratuits. Les bénévoles sont là pour vous aider!

    Qui peut utiliser ce service? Les personnes qui ont un revenu modeste et une situation fiscale simple.

    Lieu : [en personne ou virtuellement]
    Dates et heures : [dates et heures d’ouverture du comptoir]
    Coordonnées : [numéro de téléphone ou courriel]

    Prenez rendez-vous dès aujourd’hui : [lien vers le site Web ou les directives à suivre]

Choose an X (formerly Twitter) message

  • Message 1

    English:

    Do you need help doing your taxes?

    NAME OF ORGANIZATION hosts free tax clinics and you may be eligible for help. Volunteers are ready and waiting.

    For more information à [insert link]

    French:

    Vous avez besoin d’aide pour faire vos impôts?

    NOM DE L’ORGANISME organise des comptoirs d’impôts gratuits. Voyez si vous pouvez utiliser ce service. Les bénévoles sont là pour vous aider!

    Apprenez-en plus à [insérer le lien]

  • Message 2

    English:

    Need help doing your taxes? We’ve got you covered!

    NAME OF ORGANIZATION offers FREE tax clinics for those with modest incomes and simple tax situations. Let our trained volunteers help you do your taxes and access the benefits you’re entitled to!

    Book your appointment today!

    French:

    Vous avez besoin d’aide pour faire vos impôts? Nous pouvons vous aider!

    NOM DE L’ORGANISME organise des comptoirs d’impôts gratuits pour les personnes qui ont un revenu modeste et une situation fiscale simple. Les bénévoles sont là pour vous aider à faire vos impôts et à obtenir les prestations et les crédits auxquels vous avez droit!

    Prenez rendez-vous dès aujourd’hui!

Feedback

Your feedback is important. If you have suggestions on how we can improve our products, please send it to your CRA coordinator.

Other support for organizations

CRA outreach services

The CRA’s outreach officers can help those in your community learn about benefit and credit payments they can get by doing their taxes. To find out more, go to How outreach officers can help your community learn about tax and benefits.

The CRA also has material on benefits, credits, and helpful tax-related information that organization can share with their communities. Factsheets, posters, videos and more, can be found on Outreach materials to print and share.

Revenu Québec’s Income Tax Assistance – Volunteer Program

Revenu Québec has a personalized digital space for registered community organizations that are part of the Income tax Assistance – Volunteer Program. Organization can access information and promotional material for recruiting, training, and running tax clinics.

Terms of use

Government of Canada wordmark

The Government of Canada wordmark is displayed on CVITP material. It cannot be cropped, modified, or removed.

Government of Canada wordmark

Official languages

We encourage you to publish and distribute material in both official languages. All material is available in English and French.

Modification of materials

Material downloaded from the CRA’s CVITP toolkit may not be modified. 

 

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